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10 Key Strategies to Improve Student Retention in Higher Education

HEM (Higher Education Marketing)

Reading Time: 11 minutes Student retention is one of the most critical challenges faced by colleges and universities. As an education marketer, ask yourself: how can you create an experience that ensures students feel supported and motivated to stay the course? Why is that?

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The Human Touch: Why AI in Higher Education Is a Game-Changer for Student Engagement

Ruffaloni

Having spent years in higher education enrollment and marketing, I’ve know firsthand the dedication it takes to connect with prospective students and ensure their success, keenly aware of the immense effort required, the daily challenges teams face in standing out amidst a sea of institutions, and the ever-increasing workloads they manage.

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To AI or Not to AI in Higher Education Marketing?

Ruffaloni

Artificial intelligence (AI) has already made significant inroads into higher education, transforming various aspects of campus life and academic processes. However, the integration of AI in higher education is not without its challenges and ethical considerations.

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6 Things You Should Never Do as the Parent of a College Student

Grown & Flown

However, as a higher education professional, I know I cant, and shouldnt, parent with that as my priority. In my work in higher education, I see examples of parental over-involvement that may come from love but may not, in the end, succeed in producing confident, capable adults. Put down the passwords!

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Understanding CRM Systems For Universities – What Function Do They Serve?

HEM (Higher Education Marketing)

Reading Time: 7 minutes Customer Relationship Management (CRM) systems have become essential tools in higher education, transforming how universities interact with prospective students, current students, alumni, and other stakeholders. Understanding Higher Education CRM What is a CRM in higher education?

Retention 105
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Education for Educators: A Guide for Teachers to Pursue Higher Education

Admissions.Blog

However, the demands of modern education require more than just experience; they call for ongoing growth and refinement. Pursuing higher education equips teachers with advanced skills, fresh perspectives, and deeper knowledge, enabling them to meet the evolving needs of their students and communities.

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Understanding The Role of Data Analytics in Higher Education

HEM (Higher Education Marketing)

Reading Time: 8 minutes Data analytics has become the cornerstone of effective decision-making across industries, including higher education marketing. But what does data analytics mean in the context of higher education marketing, and how can you apply it to achieve tangible results?