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The Crucial Role of Market Research to Compete in Higher Education

Ruffaloni

Higher education is facing an array of challenges that require a thorough understanding of the landscape to ensure institutions remain competitive and that resources are allocated to strategies that can be most impactful. 5 reasons why market research matters in higher education 1.

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Responsible AI for Higher Education: Cutting Through the Noise

Ruffaloni

Artificial intelligence (AI) has made a buzz throughout higher education in the past year. According to a recent survey of education professionals , 50 percent said they use AI in admissions—and that number is expected to grow to 80 percent in 2024. The benefits of AI for higher education are transformational.

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How To Design and Implement an Effective Student Ambassador Program in Higher Education

HEM (Higher Education Marketing)

Reading Time: 10 minutes In the dynamic landscape of higher education, institutions constantly seek innovative strategies to enhance their brand visibility, improve student engagement, and foster a sense of community. Example: John Cabot University has a robust student ambassador program. What Is A Student Ambassador Program?

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6 Higher Education SEO Strategies You Should Use in 2024

HEM (Higher Education Marketing)

Reading Time: 8 minutes With students’ increasing reliance on digital platforms for information and decision-making, it is no surprise that search engine optimization (SEO) has become one of the most critical aspects of education marketing today. But you might wonder, “ What is SEO in education? ” What is an SEO strategy for education?

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Survey | Indian students prefer US higher education

iSchoolConnect

Introduction A recent survey conducted by Oxford International’s Student Global Mobility Index (SGMI) has revealed interesting information about the preferences of Indian students regarding higher education abroad.

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Higher Education Abroad | Surge in Mumbai University Students

iSchoolConnect

An overview In recent years, there has been a remarkable surge in the number of Mumbai University students pursuing higher education abroad. From a mere 6,300 students in 2014-15, this figure skyrocketed to 12,910 in 2022-23, marking a staggering 100% increase over nine years.

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German higher education emerges on top?

iSchoolConnect

Introduction In recent years, Germany has cemented its status as a top international student destination, providing a unique blend of high-quality education and low-cost living.