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The Crucial Role of Market Research to Compete in Higher Education

Ruffaloni

Higher education is facing an array of challenges that require a thorough understanding of the landscape to ensure institutions remain competitive and that resources are allocated to strategies that can be most impactful. 5 reasons why market research matters in higher education 1.

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Responsible AI for Higher Education: Cutting Through the Noise

Ruffaloni

Artificial intelligence (AI) has made a buzz throughout higher education in the past year. According to a recent survey of education professionals , 50 percent said they use AI in admissions—and that number is expected to grow to 80 percent in 2024. The benefits of AI for higher education are transformational.

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College vs University: Understanding the Higher Education Types

Scoir

Sorting through higher education options can be like choosing from diverse menu offerings at a great restaurant. You can order fish or steak. What about chicken or shellfish? The salads look great. In the mood for pasta? And look at the choices within each food group. You have options—and each would be a fine meal.

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Next-Level Strategies in CRM for Higher Education: Advanced Data Integration and Engagement Analytics

HEM (Higher Education Marketing)

Reading Time: 9 minutes The rapid advancement of higher education marketing strategies indicates that institutions are continually seeking innovative strategies to enhance student engagement and streamline administrative processes. Understanding CRM in Higher Education What is CRM in higher education?

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6 Higher Education SEO Strategies You Should Use in 2024

HEM (Higher Education Marketing)

Reading Time: 8 minutes With students’ increasing reliance on digital platforms for information and decision-making, it is no surprise that search engine optimization (SEO) has become one of the most critical aspects of education marketing today. But you might wonder, “ What is SEO in education? ” What is an SEO strategy for education?

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How To Design and Implement an Effective Student Ambassador Program in Higher Education

HEM (Higher Education Marketing)

Reading Time: 10 minutes In the dynamic landscape of higher education, institutions constantly seek innovative strategies to enhance their brand visibility, improve student engagement, and foster a sense of community. Example: John Cabot University has a robust student ambassador program. What Is A Student Ambassador Program?

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Higher Education Abroad | Surge in Mumbai University Students

iSchoolConnect

An overview In recent years, there has been a remarkable surge in the number of Mumbai University students pursuing higher education abroad. From a mere 6,300 students in 2014-15, this figure skyrocketed to 12,910 in 2022-23, marking a staggering 100% increase over nine years.