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In today’s rapidly changing higher education landscape, the health of an institution is more critical than ever. By prioritizing these factors, higher education leaders can create a more vibrant, sustainable, and successful future. Accountability : Individuals and teams are held responsible for their actions and outcomes.
Reading Time: 11 minutes Student retention is one of the most critical challenges faced by colleges and universities. While recruitment is essential to maintaining a thriving institution, keeping students engaged and enrolled until they complete their programs is just as vital. Struggling with enrollment? Why is that?
Many school leaders searching for enrollment growth and marketing success hope for a quick fixa single, magical solution that will transform their numbers overnight. Lasting enrollment growth and marketing effectiveness require a comprehensive, strategic approach that integrates marketing, admissions, retention, and financial aid.
From speed-to-lead to 24/7 support: Meeting student needs in the digital age In our The Importance of Speed to Lead in Meeting Your Enrollment Goals, we highlighted how rapid, personalized responses to prospective students can significantly impact their perception of an institution’s quality and commitment.
Reading Time: 11 minutes Student retention remains one of the biggest challenges in higher education, with dropout rates continuing to concern institutions worldwide. For colleges and universities today, student retention in higher education has evolved into something far more holistic than it once was. Find out today!
The outlook for graduate education in 2025 is strong. I also keep an eye on the analogous undergraduate trends to see if graduate (and/or online) education will be called upon to shore of institutional health even more than it has over the last few years. 9 percent. Then in 2023 that contraction was nearly erased with.7
Reading Time: 12 minutes Enrollment is no longer a funnel. One that doesn’t just manage applicants, but empowers strategy, fosters connection, and drives retention. That’s the promise of a modern Enrollment Management System (EMS) , but only if you choose the right one. What Is an Enrollment Management System?
Reading Time: 7 minutes Customer Relationship Management (CRM) systems have become essential tools in higher education, transforming how universities interact with prospective students, current students, alumni, and other stakeholders. Struggling with enrollment? Understanding Higher Education CRM What is a CRM in higher education?
HBCUs play a crucial role in advancing educational equity, fostering leadership, and preparing students to excel in a global workforce. The SSI asks students to rate the importance of factors that influenced their decision to enroll at their college or university. Despite comprising roughly 3% of U.S. Why do students choose HBCUs?
These methods allow your institution to showcase real experiences, highlight student voices, and differentiate itself from competitors in an increasingly crowded educational landscape. Struggling with enrollment? Our expert digital marketing services can help you attract and enroll more students!
Were talking about that dreaded enrollment cliff , and its no longer impending. Higher ed has started to feel the brunt of a steady decline in enrollment, a trend underscored by recent data. The most significant driver of the higher educationenrollment cliff is the sharp decline in birth rates following the 2008 economic recession.
The expectations of higher education faculty and staff have changed. Gain a comprehensive view of your employee experience The updated CESS measures key aspects of faculty and staff morale, including workplace recommendations, overall job satisfaction, and retention rates.
…and What You Need to Do to Stay Ahead The higher educationenrollment landscape is undergoing a significant transformation, driven by shifting demographics , technological advancements , and economic uncertainty. Universities are leveraging student influencers on campus for enrollment and advancement opportunities.
Understanding this demographic isn’t just importantit’s crucial for the future of higher education. For enrollment managers, these statistics represent more than just data pointsthey signal significant leakage in our recruitment funnels before we even have a chance to present our value proposition. How many plan to borrow?
Reading Time: 8 minutes Data analytics has become the cornerstone of effective decision-making across industries, including higher education marketing. As a school administrator or marketer, youre likely aware that competition for student enrollment is fiercer than ever. Struggling with enrollment? Contact HEM today!
For education marketers targeting younger demographics, Snapchat’s low-friction, high-engagement environment makes it a powerful, if often underutilized, channel. What makes it especially powerful for education marketing is the way it enables institutions to meet students where they are in their preferred format, tone, and space.
From deciding if, when and where to apply and enroll, students are turning to the trusted adults in their lives to make important decisions about their futures. We then asked seniors about the key influences in their enrollment decisions. Cost and aid have a tremendous impact on enrollment decisions. Turns out, it wasn’t.
It’s no secret … you know better than anyone that the past few years for higher ed enrollment have been rough as institutions continue searching for ways to improve affordability and boost student enrollment. But the truth is, college enrollment has been declining since 2010 and has continued to fall since the start of the pandemic.
Average need-based aid % of students receiving merit scholarships What kind of aid is available Enrollment by Major: Gives you insight into whether a program is competitive or crowded. of Education) : A great tool to view CDS-style data across U.S. You don’t have to read the entire document—just focus on the most relevant parts.
According to the Institute of International Education (IIE), international enrollment in the U.S. For tuition-dependent institutions, international enrollment is mission-critical. degrees locally, helping students sidestep visa issues while still accessing American higher education. These campuses offer U.S.
Reading Time: 10 minutes The way higher institutions define and acknowledge student success in higher education today is changing rapidly. This is why universities are looking beyond enrolment figures, they are now more focused on helping their students thrive academically, socially, and professionally. Try the HEM Student Portal!
From letting your chosen school know to following through on the next steps, we’ll walk you through what it takes to move confidently toward this new chapter of your education. Submit the enrollment deposit. After figuring out how to commit to a college, one of the next steps is paying an enrollment deposit.
Cornells retention rate of 97% of students returning after their first year is another sign that they feel supported and want to stay. Cornell Financial Diversity Cornell is committed to making its world-class education accessible to students from all financial backgrounds.
I loved learning about the robust support system, which includes required, regular meetings with an academic advisor, a range of affinity and identity groups, and the flexibility to change majors once enrolled (and still graduate on time). There is a bus that runs between the two campuses on a regular basis.
Time to recap the top resources, advancements, and moments in higher education family engagement. This research highlights how family engagement boosts student retention Top Feature Releases We interviewed over 50 customers to learn what family engagement pros really need, and we released over 1,600 product enhancements in responce!
Chatbots are (reliably) doing just that throughout education, helping students get the information they need without sifting through endless pages on your site. Chatbots arent a novelty anymore, but essential to the enrollment game. Maximizing student retention Keeping students can be as challenging as recruiting them.
Vandy is a mid-sized school (about 7k undergrads and 7k grad students) known for strong liberal arts majors and their education school, but they also have great engineering programs as well. Courses taken as dual-enrollment do not count towards these hours if those credits are being used to graduate from your high school program.
</b><span style="font-weight: 400;"> On your application, you may self-report SAT results, but if admitted and you enroll, you must arrange official score reports to be sent.</span></li> Create a consistent study schedule.</strong></h3> not spending too long on any one question).
is also never something those enrolled students expected or signed up for. I have been in higher education for over 20 years, both on a campus as a chief enrollment officer and now at RNL in an executive role. They strive to maintain a healthy enrollment, financial stability, and a quality experience for students.
The months of January and February are usually focused on school leaders asking parents to re-enroll for another year. However, just because a family is enrolled today, doesn’t mean that they will continue their enrollment next year. Schools that have an overall retention rate of 90% or higher are an indication of strong health.
For over a decade now I have led strategic enrollment planning work at RNL. In this post, I share some common questions I hear from campus leaders as a way to encourage you to attend RNL’s Strategic Enrollment Planning (SEP) Executive Forum , April 19-20 in Las Vegas. What are the building blocks of a strategic enrollment plan?
From my Enrollment Catalyst Program (on-site and virtual) to ongoing coaching, to my School Survey Solutions to my online School Ambassador Training Program , I am thankful for my partnership with school leaders. I helped many schools implement their enrollment marketing plans to achieve their goals. Don’t be afraid to seek help.
Once a family is enrolled in your school, the parent is in the evaluation phase of the Family Journey. This Phase is focused on retention. Just because a family is enrolled today, doesn’t mean that they will continue their enrollment. Continuous Enrollment assumes the family is continually enrolled.
The right plan can make all the difference in your recruitment and retention efforts. Whether your school’s enrollment is full, nearly full, or in decline, a strategic plan will provide the direction your admissions and marketing team needs to get traction. Do you need to turnaround an enrollment decline?
Achieving full enrollment is a significant milestone for any private school, symbolizing the culmination of hard work, strategic planning, and a compelling program. Conducting a comprehensive assessment of your enrollment and marketing strategies can uncover hidden inefficiencies and new growth opportunities.
Have you ever thought about the reasons why some private schools experience enrollment growth and why others decline? School leaders primarily call me because they either want to make sure their school continues to grow (or even remain full), or they need to turnaround a flat or declining enrollment.
Picture this…Sally Smith is a professional in a specialized career and wishes to continue her education. To her surprise, she is contacted within minutes about her interest and is then transferred to an ABC University enrollment coach, whom she will work with for the remainder of her experience. Meet RNL Enable.
You can access the recording to learn about a comprehensive approach to onboarding new families: Beyond Enrollment–Onboarding K-12 Families for Retention Success. In a previous blog post, I discussed six key onboarding strategies post-enrollment before the first day of school. Disciplinary problems.
This blog was co-written by Jessica Ickes, Vice President, Market and Research Services and Wes Butterfield, Chief of Consulting Services At the RNL National Conference, we facilitated roundtable discussions focused on Artificial Intelligence (AI) and its potential impact on higher education. Hare are some key themes that we collected.
As a new school year has begun, the importance of having a well-crafted enrollment marketing plan cannot be overstated. With the ever-increasing competition in the educational landscape, school leaders must approach enrollment and marketing with a clear, strategic plan. What does your school hope to achieve in the upcoming year?
How can you your institution is optimizing your strategies for enrollment growth? With enrollment rates eroding and costs skyrocketing, everything is being evaluated at these institutions to make them more resilient and better prepared to compete in a changing higher ed landscape. This strategy can also lead to price competitiveness.
Welcoming new families into your school community extends beyond mere enrollment numbers—it’s about crafting a supportive and engaging environment that fosters long-term retention and satisfaction. The onboarding process is pivotal in starting your retention efforts on the right foot. This is crucial for several reasons.
What is the best way to ensure a healthy enrollment outlook? Planning: holistic strategic enrollment planning. Every president and campus leader knows that enrollment growth (or in some cases stabilization) is crucial to the financial viability of their university. That thing is true Strategic Enrollment Planning (SEP).
Press Release EAB’s Navigate Platform Now Supports Student Recruitment and Retention EAB expands Navigate’s CRM capabilities to engage prospective students March 10, 2023 Tempe, Arizona (March 10, 2023) — EAB announced today an extension of its flagship student success technology, Navigate , to help colleges engage and enroll prospective students.
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