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Free Marketing Tools for Every Enrollment Marketer's Tech Toolkit

The Enrollment Marketer

We could write an entire blog post dedicated to the best CMSs or CRMs for higher ed (and we have — comparing one enrollment marketing platform to another), but instead, my goal is to suggest supplemental tools for your digital marketing toolkit. Learn more about how DD Agency does enrollment marketing.

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How Penn’s test-optional policy has impacted students’ test scores

Ivy Coach

Nearly one-third of Penn sophomores did not submit any test scores in their applications, according to a Daily Pennsylvanian analysis. Using data from the Common Data Set, the analysis examined trends in test scores for incoming first years from 2017 to 2022, comparing Penn to six other Ivy League schools. This is an 8.7%

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The College Planning Personality Test You Didn’t Know You Needed

Ruffaloni

Supercharge your enrollment outreach with AI RNL’s enrollment experts can help you understand how AI can help you engage more students on a personalized level at a scale your institution can handle. The post The College Planning Personality Test You Didn’t Know You Needed appeared first on Ruffalo Noel Levitz.

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Top 8 Priorities Every Admissions and Marketing Director Should Tackle This Summer

Enrollment Catalyst

1—Review and Refine Your Admissions Funnel Summer is the perfect time to analyze your admissions funnel from inquiry to enrollment. Learn practical tools to improve your systems and strategies Gain insights from experienced practitioners Network with like-minded enrollment professionals Great leaders keep learning—even in the off-season.

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The 7 Best Test Optional Colleges: A Quick Guide

AdmissionSight

Not everyone feels confident when it comes to taking tests. You’re not alone— around 40 to 60% of high school students experience test anxiety, a type of stress that makes it tough to focus and perform well during exams. As a high school student, you’re probably no stranger to big tests like AP exams, the PSAT, or the SAT and ACT.

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Top 5 Conversion Strategies to Drive Graduate Enrollment

The Enrollment Marketer

Use AI-Powered Chat to Capture and Convert AI chatbots have come a long wayand for graduate enrollment, they can be game-changers. A/B Test Your Key Enrollment Pathways One of the best CRO habits your team can adopt is ongoing experimentation. Also, align page headlines and messaging with the source of the traffic (e.g.

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How to Pick the Right Enrollment Management System: A Complete Guide for Schools

HEM (Higher Education Marketing)

Reading Time: 12 minutes Enrollment is no longer a funnel. That’s the promise of a modern Enrollment Management System (EMS) , but only if you choose the right one. What Is an Enrollment Management System? What Does an Enrollment System Do? From inquiry to enrollment, every stage is logged, measured, and improved.