HEM (Higher Education Marketing)

MARCH 27, 2024

For example, One of the formidable challenges educational institutions face is accurately tracking online events such as form submissions or brochure downloads. The post Meta Conversions API: Exploring A Vital Tool In Educational Marketing appeared first on Higher Education Marketing.

Education 93

Education Education Higher Education Testing 93

HEM (Higher Education Marketing)

JUNE 14, 2023

Why Consider Collaborating with an Education Marketing Agency Working with a higher education marketing agency may seem daunting for some schools, but the collaboration promises many advantages. The post 6 Top Tips for Schools Collaborating with an Education Marketing Agency appeared first on Higher Education Marketing.

Education 88

Education Education Higher Education Applications 88

HEM (Higher Education Marketing)

MARCH 27, 2024

For example, One of the formidable challenges educational institutions face is accurately tracking online events such as form submissions or brochure downloads. The post Meta Conversations API: Exploring A Vital Tool In Educational Marketing appeared first on Higher Education Marketing.

Education 85

Education Education Higher Education Testing 85

EAB

AUGUST 1, 2023

Quick Facts Institution Type: Private Research University Student-to-Faculty Ratio: 11:1 Location: Colorado Partnership: Strategic Advisory Services The Opportunity DU needed a clearer value proposition to stand out in an increasingly competitive higher ed landscape.

University 52

University University Out-of-State Higher Education 52

EAB

SEPTEMBER 25, 2023

Blogs 3 lessons on data management from our 2023 survey of CIOs and CTOs And action steps you can take today With the demand for data in higher education at an all-time high, technology leaders feel more pressure than ever to deliver useful data when their institutions need it. Here’s why your annual climate surveys aren’t enough.

Government 59

Government Higher Education Retention Grants 59

HEM (Higher Education Marketing)

MARCH 2, 2023

For the third year, TikTok was the most downloaded app of 2022, hitting 656 million downloads , 100 million more than Instagram , which took second place. appeared first on Higher Education Marketing. It’s also the sixth most-used social platform in the world. million users (compared to Instagram’s 33.3

Out-of-State 52

Out-of-State Higher Education In-State Education 52

HEM (Higher Education Marketing)

NOVEMBER 29, 2023

For instance, through this landing page, the University of Toronto encourages visitors to download the brochure for its Sustainability Leadership program. Though all the prospects who download the brochure won’t necessarily turn into students, the university can keep nurturing these leads and helping them go down the enrollment funnel.

Orientation 73

Orientation International Students Enrollment Testing 73

The Enrollment Marketer

APRIL 17, 2024

If your CRM doesn’t make this an easy task, you may want to consider upgrading or augmenting your tech stack, like using HubSpot for higher education in addition to application-based CRMs. Then you can have variable fields displayed for prospects based on previous data captured. They're savvier than ever.

Higher Education 98

Higher Education Campus Tours Enrollment Transition 98

BestColleges

JANUARY 5, 2023

Gianforte previously banned the app on state devices and alleged that using and downloading TikTok poses a huge security risk.

Government 98

Government In-State Policies Higher Education 98

The Enrollment Marketer

MAY 25, 2023

While there’s no magic formula or secret life hacks to higher education marketing, there are a few simple tips that can help you day to day. Download DD’s Enrollment Marketing Benchmark Report. Practice enrollment marketing self-care It’s no secret that higher education enrollment is a tough job. Look no further!

Enrollment 52

Enrollment Higher Education Admissions Testing 52

EAB

JANUARY 13, 2023

In higher education, the student experience continues to become more synonymous with the consumer experience. In fact, higher ed leaders identify “student consumer preferences” as the biggest threat facing the higher ed business model today. Then, download the diagnostic to complete your assessment.

Community College 52

Community College Community College Mentorship Mentorships 52

HEM (Higher Education Marketing)

APRIL 24, 2024

These actions, or conversions, can include a variety of desired outcomes, such as making a purchase, filling out a form, signing up for a newsletter, or downloading a piece of content. The post Best Practices For Ads Targeting K-12 Students’ Parents appeared first on Higher Education Marketing.

Extracurricular 86

Extracurricular Education Education Out-of-State 86

EAB

SEPTEMBER 14, 2023

Download the full report from our survey of prospective HBCU students 1. The responses of these “HBCU-seeking” students indicate clear trends in how students search for and evaluate colleges, which can help HBCU enrollment leaders maximize recruitment among that population.

Enrollment 59

Enrollment Transfer High School Tuition 59

EAB

NOVEMBER 9, 2022

The need for data-informed decision making in higher education continues to increase. Higher education leaders often overestimate the analytics, data, and information capabilities of the institution (2). In reality, education lags behind all other sectors in adoption of analytics solutions (3). Ready to learn more?

Higher Education 98

Higher Education Orientation Transfer Grants 98

The Enrollment Marketer

JUNE 14, 2023

Using CRM in Higher Education CRM systems, such as HubSpot , offer a wide range of benefits for higher education institutions. Implement a Data-Driven Approach A data-driven approach is essential for optimizing your higher education marketing plan and identifying areas for improvement.

Admissions 52

Admissions Retention Higher Education Enrollment 52

EAB

SEPTEMBER 11, 2023

Higher education institutions have intricate structures that are inherently difficult to change, and having a framework in place empowers these large institutions to effectively steer through complexities, embrace innovation, and align with shifting educational demands. Ready to get started?

Grants 59

Grants Retention University University 59

THE SOUTHERN SCOPE – COLLEGE ADMISSIONS BLOG

SEPTEMBER 14, 2023

Check your email for a link to download the app, and browse through sessions and speakers to add a few SACAC member-led sessions to your schedule.

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College Consulting College Consulting Admissions Higher Education 98

EAB

MAY 23, 2023

Five strategic priorities for admissions teams in a time of exceptional change The remarkable convergence of crises our nation has faced since the start of the pandemic has amounted to a stress test for higher education, revealing strengths and vulnerabilities that previously went unnoticed, were underestimated or were perhaps misunderstood.

Enrollment 52

Enrollment Higher Education Out-of-State Retention 52

HEM (Higher Education Marketing)

JANUARY 11, 2023

Example : The Universidad Autónoma de Guadalajara (UAG) School of Medicine, powered by Arizona State University, began a Lead Generation campaign on TikTok, targeting 18 to 34-year-olds interested in higher education, oversees education and language training: Source: TikTok. conversion rate, a total reach of 1.3

Higher Education 79

Higher Education Accommodations Education Education 79

The Enrollment Marketer

OCTOBER 27, 2021

Co-hosted by Jamie Gleason, a 15-year veteran of the higher education industry, and Tony Fraga, CEO of DD Agency, we share our insights on why the Apple iOS 15 privacy updates are a good thing for higher ed marketers and how you can start leveraging the right metrics to make your email strategy more effective.

Higher Education 52

Higher Education Enrollment Education Education 52

EAB

NOVEMBER 6, 2023

Read on for five key insights and recommendations to ensure Gen P’s success in higher education. Download the process mapping tool here. Questioning the Value of a College Education The most concerning trend is the increasing number of students questioning the value of a college education. Ready to find out more?

Placement 52

Placement Higher Education Campus Tours Enrollment 52

Great College Advice

FEBRUARY 2, 2024

College Application Process The United States of America’s higher education sector is subject to constant change and surfing these changes requires an optimistic mindset. Download the AmberStudent app now to book an affordable home for your adventure. Ready then? Let’s go! Key Steps in the U.S.

International Students 52

International Students Applications Accommodations Financial Aid 52

EAB

DECEMBER 19, 2022

In his keynote address, EAB’s Dr. Ed Venit explored the “ripples” that will impact higher education years into the future, and what actions can be taken today to prepare for them: 1. Disrupted transfer availability. Elevated student mental health needs. We learned that students mental health may be the greatest threat to retention.

Transfer 52

Transfer Retention Higher Education Out-of-State 52

Georgia Tech Admissions Blog

MARCH 6, 2023

Scratch that- if you have never watched Family Feud, you can check it out on ABC, Hulu, download the Feud Live app or view some priceless clips on YouTube. She looks at the undergraduate enrollment and sees that in recent years the population has been becoming increasingly female- a general trend in higher education.

Admissions 129

Admissions Out-of-State GPA Financial Aid 129

HEM (Higher Education Marketing)

AUGUST 2, 2023

billion downloads worldwide, TikTok is the place where young generations go to look for entertainment, news, tips, and all sorts of information. Incorporating all these TikTok SEO strategies can help your educational institution achieve online visibility, improve engagement, and establish an enduring relationship with students.

Higher Education 68

Higher Education Enrollment Education Education 68

The Enrollment Marketer

JUNE 2, 2023

Any professional who has been in enrollment marketing, particularly higher education enrollment marketing, understands that crafting marketing strategies to increase student enrollment takes time and fortitude. Download DD Agency’s Enrollment Marketing Benchmark Report. You might be asking: Why fortitude? Isn’t effort enough?

Enrollment 52

Enrollment Higher Education Out-of-State In-State 52

HEM (Higher Education Marketing)

MARCH 15, 2023

Example : Juno College sends its leads a well-structured email that contains a thoughtful career package for students to download along with a CTA that invites them to schedule a call with a member of the school’s Student Success Team: Source: Juno College 2. Considering starting your own higher education email marketing campaign?

Financial Aid 78

Financial Aid Enrollment Higher Education Scholarships 78

BestColleges

JANUARY 17, 2023

Now, some educators in the higher education sector are concerned about the future of learning. It claims a 94% detection rate on GPT-3 generated content, and it is easily downloadable as an extension on Chrome for reviewing any piece of content a person is writing or reading on the web. Originality.AI Chrome Extension.

Minor 59

Minor Higher Education Education Education 59

EAB

DECEMBER 8, 2023

Is it related to certain "education deserts" in that region where students are seeking higher education elsewhere, or are there other factors at play? Download the full insight paper for more insights into students’ college search trends. This poses questions about the reasons behind these trends. Ready to find out more?

Out-of-State 52

Out-of-State Enrollment In-State Government 52

EAB

FEBRUARY 21, 2023

The ripple effects of the pandemic on higher education will foster new lineages of thought around student success and add to what is already a complex ecosystem of ideas. More students will need to engage with developmental education, and the pass rates in these courses could become important early indictors of success.

Retention 105

Retention Transition Mentorship Mentorships 105

StandOut College Prep

APRIL 8, 2023

Table of Contents New York City College Fairs New York City, with its large number of high school students per capita, provides an ideal location for colleges and universities to engage in college fairs and serve as a valuable resource for students exploring their higher education options.

College Fairs 83

College Fairs Financial Aid Essay Writing Extracurricular 83

EAB

JANUARY 23, 2023

Download the BIT/CARE team assessment 2. The first step to improving the BIT/CARE team at your institution is to identify strengths and diagnose weaknesses to improve your overall efficiency and effectiveness. Use this audit annually to evaluate gaps in your BIT/CARE team’s preparedness.

Higher Education 72

Higher Education University University Education 72

EAB

DECEMBER 27, 2023

Growing student skepticism towards higher education positioned lower-cost, on-demand, skills-based learning favorably. PCO leaders will collaborate with graduate enrollment leaders and advancement offices to expand the adult learner pipeline—e.g., by growing lifelong learning offerings. Ready to find out more?

Graduate Students 59

Graduate Students Enrollment Policies Higher Education 59

CampusESP

JUNE 22, 2021

4 Parent engagement in higher education can improve student yield. Parents are skeptical of the cost of higher education, so tell them WHY you are worth it.” Download the research and see a video HERE #5 Parents expect personalization. The premise is obvious, but the results are surprisingly measurable.

Financial Aid 52

Financial Aid Orientation Retention Higher Education 52

HEM (Higher Education Marketing)

JUNE 28, 2023

Both of these reports are essential in analytics for schools, allowing you to track key actions on your site—such as pageviews, scrolls, outbound links, file downloads, video engagement, and more. The post Analytics for Schools: Your Comprehensive Guide to GA4 Reports appeared first on Higher Education Marketing.

Transition 71

Transition Enrollment Higher Education Education 71

BestColleges

APRIL 26, 2024

The U-M Generative Artificial Intelligence Advisory (GAIA) Committee released a report in June 2023 that was downloaded hundreds of thousands of times, including by other universities interested in developing similar AI tools for their campus. The only way we can take the lead in the AI race is by flying. That's what is going to be needed.

University 52

University University Scholarships Extracurricular 52

HEM (Higher Education Marketing)

AUGUST 23, 2023

App Promotion: This might not be a prevalent objective within the education industry, as its primary purpose is to get people to download and install an app. The post Measuring Success: Key Metrics for Evaluating Meta Campaigns in Education appeared first on Higher Education Marketing.

Education 66

Education Education Placement Enrollment 66