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The Importance of Adopting a CRM for Higher Education

HEM (Higher Education Marketing)

Therefore, as you seek to improve your recruitment endeavors in 2024, adopting a CRM for higher education isn’t a choice but a necessity. Continue reading to delve deeper into the significance of implementing an education-industry-focused CRM. What is the Purpose of a CRM for Higher Education?

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Unlocking AI’s Potential in Higher Education

EAB

Infographic Unlocking AI's Potential in Higher Education 12 Innovative Ideas to Help Leaders Identify AI Promises Across Campus AI-driven innovations present numerous opportunities for higher education institutions, including providing personalized student support, supercharging faculty and staff productivity, and optimizing operations.

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Exploring GA4 Metrics: Changes that Schools Can Expect in Web Analytics for Higher Education

HEM (Higher Education Marketing)

This gives your school a short window to learn everything there is to know about the new changes in web analytics for higher education —including how to properly set up, track, and compare your metrics. . Changes to Users in Google Analytics for Higher Education. Unlike in UA, GA4 doesn’t include a Unique Pageview metric.

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Digital Marketing at Every Stage of the Enrollment Funnel

Ruffaloni

Imagine how easy our lives in higher education enrollment would be if students submitted an RFI form, submitted an application, and then enrolled on the timeline that works best for us. The “abandon” rate on complicated and complex applications is something that you will want to evaluate.

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Navigating the U.S. College Application Process as an International Student in 2024

Great College Advice

Today, in this guide, we’ll help you fully understand the college application in the US in 2024. College Application Process The United States of America’s higher education sector is subject to constant change and surfing these changes requires an optimistic mindset. Ready then? Let’s go!

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What We Learned About College Students and Families in 2023

Ruffaloni

Here are a few key highlights from these studies, and I invite you to download these free reports to uncover even more interesting findings. Application process and timeline 68% of families will rule institutions out based just on the sticker-price.

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Do Students and Families View College Tuition as a Worthwhile Investment?

Ruffaloni

In an era where the cost of higher education is steadily rising, prospective students and their families often grapple with the question of whether a college education is truly worth the investment. This post was co-authored Dr. Raquel Bermejo, Associate Vice President for Market Research and Planning. You can learn more here.

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