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At RNL’s recent Graduate and Online Innovation Summit, I had the chance to sit down with Stephen Drew, RNL’s Chief AI Officer , for a wide-ranging conversation on how AI is going to change how we do and what we do in highereducation. and “What will come next for AI in highereducation?” What is AI?
Reading Time: 10 minutes The way higher institutions define and acknowledge student success in highereducation today is changing rapidly. This is why universities are looking beyond enrolment figures, they are now more focused on helping their students thrive academically, socially, and professionally.
At RNL, we’re constantly looking at the trends shaping highereducation, and AI is definitely a big one. It means your staffadmissions counselors, enrollment specialists, and marketing teamare more important than ever. But here’s the thing: it’s not a one-size-fits-all solution.
If youre new to educational marketing or administration, you may benefit from a working definition of the topic were exploring. What is education marketing? Education marketing promotes educational institutions, programs, and services to prospective students, their families, and other stakeholders. Lets explore!
At RNL, we’re constantly looking at the trends shaping highereducation, and AI is definitely a big one. It means your staffadmissions counselors, enrollment specialists, and marketing teamare more important than ever. But here’s the thing: it’s not a one-size-fits-all solution.
At RNL’s recent Graduate and Online Innovation Summit, I had the chance to sit down with Stephen Drew, RNL’s Chief AI Officer , for a wide-ranging conversation on how AI is going to change how we do and what we do in highereducation. and “What will come next for AI in highereducation?” What is AI?
Reading Time: 10 minutes In the dynamic landscape of highereducation, institutions constantly seek innovative strategies to enhance their brand visibility, improve student engagement, and foster a sense of community. Let’s start our exploration of student ambassador programs with a working definition. To what end?
The National Student Clearinghouse Research Center estimates that enrollment in public two-year colleges in fall 2023 grew by 4.4% In spring 2024, enrollment in public two-year colleges grew 4.7 These schools offer some amazing perks, like open enrollment policies and flexible scheduling that can adapt to your lifestyle.
News & World Report , and the Wall Street Journal/Times HigherEducation. On the other hand, the Forbes, Niche, and Wall Street Journal/Times HigherEducation rankings include both universities and liberal arts colleges. More on that later.) You can also learn more about our 1-on-1 college admissions support here. -
It’s no secret … you know better than anyone that the past few years for higher ed enrollment have been rough as institutions continue searching for ways to improve affordability and boost student enrollment. After increasing for decades, traditional undergraduate college student enrollment peaked in 2010 at around 18.1
This may sound simple, but highereducation—and in particular graduate education—has been guilty of ignoring market trends and expectations, and then applying engagement and communication strategies that fit the academic environment rather than the needs and demands of prospective students.
While some frame this as a recent shift and sources are reporting on this trend as if it were unprecedented (a wake-up call for men), the reality is that women have outpaced men in highereducation for over 40 years. Understanding these trends can help students better navigate the admissions landscape.
If your students are adults, then you definitely need a strong email strategy. Because when users click on your ads and visit your site or landing page, they’re usually not ready to make the decision to enrol. In another example, a school I worked with was extremely motivated to increase enrollments in a specific program.
News & World Report: 12 Wall Street Journal/Times HigherEducation: 13 (Suggested reading: Ivy League Rankings) Where is Cornell? With one of the largest networks in the Ivy League, Cornell and its alumni will help your child succeed throughout their career.
UPenn yield rate The yield rate tells you how many admitted students actually enroll. A big reason for this surge is the rise of test-optional policies and increased global access to highereducation. But if your scores are solid, they can definitely boost your application. This number says a lot about UPenn’s pull.
Thats because, depending on factors like your socioeconomic status, the answer to this question may be your ticket to making an expensive college education more affordable. In the case of paying for highereducation, the old axiom is true: knowledge is power. With grants, every little bit helps.
Historically Black College or University (HBCU): In Title III of the HigherEducation Act of 1965, Congress officially defined HBCUs as institutions of higher learning that were accredited and established before 1964, and whose principal mission is the education of Black Americans.
Many schools are now being asked to do more with less—that means enrollment marketers like you need to find ways to reach their admissions goals in a way that’s more efficient, sustainable, and cost-effective. in higher ed). As your mom used to say, most good things are worth the wait and SEO definitely is!
It's unclear, however, how pervasive these companies are in highereducation. OPMs have become a hot topic in highereducation policy circles, but for the uninitiated, it can be hard to understand why. Student advocates allege these third-party partnerships may lead to aggressive and misleading recruitment practices.
This gives your school a short window to learn everything there is to know about the new changes in web analytics for highereducation —including how to properly set up, track, and compare your metrics. . Changes to Users in Google Analytics for HigherEducation. Unlike in UA, GA4 doesn’t include a Unique Pageview metric.
Deferred students should definitely write letters of continued interest where appropriate. She recalls the original intention of Californias Master Plan for HigherEducation, which was designed to guarantee every high school graduate in the state the opportunity to attend college, and how the current landscape falls short of this goal.
This is a new definition of the testing required and one we would love to see more widely implemented. Lastly, at the end of last year, Aly recorded a podcast for Tests and the Rest with Rob Alexander, the Vice Provost and University Dean of Enrollment Management at the University of Rochester.
Even more students (59%) say that if a college they were considering had abolished DEI initiatives, it would have impacted their decision to enroll. Among the 1,000 currently enrolled undergraduate and graduate students we surveyed, more than half (55%) say they would consider transferring if their college were to abolish DEI initiatives.
Lets begin with a definition. Highereducation at the elite level is, quite fairly, seen as a world full of hurdles. They continue that, while they are delighted when the children of alums apply, the hope that they will enroll if accepted do not play a role in whether they are admitted. And give us a call.
A low GPA wont automatically disqualify you from highereducation since many colleges recognize that academic performance alone doesnt define a students potential. Acceptance rate: 89% Norfolk State University has historically been a Black university, and an overwhelming number of its enrolled students in 2024 are still Black.
Out of those admitted, only 1,411 enrolled. SAT : 14401560 ACT : 3235 Dartmouth College is known for its close-knit community and strong focus on undergraduate education. acceptance rate, its definitely competitive, but the small size of the student body means it has a slightly lower acceptance rate compared to the other Ivies.
Blogs Adult learners: who they are and what they want from college Across the last few years, colleges and universities have increasingly prioritized adult learner enrollment to offset declining undergraduate enrollment and diversify revenue streams. And today, adult learners make up 42% of total higher ed revenue.
As an enrollment marketing manager, you’re in a role where art and creativity meet science. While there’s no magic formula or secret life hacks to highereducation marketing, there are a few simple tips that can help you day to day. If there’s anyone on campus who is an expert, you’re definitely high on the list.
But now my son’s soccer game will be canceled, which means I definitely could have slept longer- something that does not happen often- and certainly not Monday through Friday. I appreciate the reframing from “selective” and think it’s helpful to students in understanding the reality of supply and demand in highereducation.
In this way, your student ambassadors can influence the emotional drivers behind enrollment. Because they’ll be able to witness what goes on at your school themselves or through the eyes of an actual student, they may feel better informed and more confident about their decision to enroll.
So, this actually squandered a flourishing landscape for incarcerated students to access highereducation. Definitely generates some interest, but I also think we could talk about the civic value in the role highereducation plays in serving the community. Well, I should clarify. MM: Gotcha. MM: Right.
Example: In this University of Chichester TikTok video, the school uses keywords like student and #tiktokuni to ensure the video serves those looking for educational or related content. Source : University of Chichester’s TikTok account Did you know that 75% of students say social media content influences their enrollment decision?
The way we approach highereducation is changing. Enrolment in online programs continues to grow, and institutions are investing more in the quality of digital education. Maybe not for everyone just yetbut theyre definitely becoming a big part of what “normal” looks like in the future of education.
Applicants must have completed three years of high school lab science, declare majors in chemistry, biology, or mathematics, maintain full-time enrollment with a GPA of 3.0 They must also show definite financial need and have a 2.0 Applicants must also be pursuing a post-secondary education of any kind. Read more here.
When it comes to paying for college, some types of financial aid are definitely more helpful than others. citizens and permanent residents can qualify for unsubsidized federal student loans and parent loans by filling out the FAFSA, as long as they’re enrolled at least half-time.
AP, IB, and dual enrollment. A reader recently wrote in to ask my opinion about dual enrollment courses. What Is “Dual Enrollment” or PSEO? First, a brief word of explanation about “dual enrollment,” or “post secondary enrollment options.” Advantages of Dual Enrollment.
EAB · TSU’s Systematic Approach to Student Success Navigate Navigate is highereducation's leading student CRM, built based on a decade of research to improve recruitment, student success, and the student experience. In highereducation, there's a lot of shifts of such an office as ours reporting to the President.
Let’s dive into some definitions and discuss fundamental financial aid terminology while introducing what’s new this aid cycle so you can successfully navigate the process of funding an undergraduate education as we approach 2024. It aims to make highereducation accessible to those with limited means.
Blogs What do enrollment leaders care most about in 2023? Each year, EAB surveys enrollment leaders at our partner institutions to learn what issues are top of mind for them. Review our poll results to find out. Top Topics and Trends Let’s start with a high-level snapshot of the survey results.
Podcast Better CRM Tools Key to Reversing Enrollment Declines at CCs Episode 142. EAB · Better CRM Tools Key to Reversing Enrollment Declines at CCs Transcript [music] 0:00:11.0 I come from sort of a recruitment and enrollment background and spent 11 years on campus, so this topic is very near and dear to my heart. MS: Awesome.
The CDS is created annually by the College Board in partnership with several highereducation associations and organizations, including the U.S. Going back to our example, NYU would definitely be a reach school if you have a 3.3 News & World Report. If you need clarification on what those terms mean, check out this article
Regional public universities are key access points to highereducation, but they haven't been well defined as a group. A lack of a definitive list of regional public universities has meant that those schools were "largely invisible in scholarly and policy discussions," according to the report. Dr. Cecilia M.
Jordan also shares tips for admissions teams who want to communicate and work more effectively with CBOs to boost enrollment. So beyond the goal of college enrollment and graduations through near-peer connections, I think. EAB · How to Work with CBOs to Supercharge Your Recruiting Efforts Transcript [music] 0:00:11.3
With a network this expansive to support them, it’s no surprise that 94 percent of Boston grads find employment or enroll in a graduate program within six months of earning their degree. Boston University is a premier educational institution that attracts over 80,000 applicants every year. Suggested reading: What is a Good SAT Score?
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