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How to Effectively Advertise to College and University Students: Trends and Insights

HEM (Higher Education Marketing)

Gen Zs , typically identified as those born between 1997 and 2012, are the first true digital natives. Why Marketing to College Students (1824) Matters Lets start with a simple truth: the 1824-year-old demographic is one of the most important audiences for higher education marketers today.

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Does MIT Do Legacy Admissions?

AdmissionSight

This preferential treatment has sparked debates about fairness, equity, and access to higher education. Based on the admissions at Harvard from 2010 to 2015, legacy applicants were admitted at a rate of 33% , higher than the overall acceptance rate of 6%.

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The 10 Best Master’s Degree for Gen Z Students

AdmissionSight

Gen Zs still consider advancing education important despite some skepticism. 74% of Gen Z students agree that their higher education experience has prepared them to secure a good job. Plus, a masters degree can open doors to higher-level job opportunities and career advancement in the field.

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Building an Action Plan for Enrollment Success at the Strategic Enrollment Planning Forum

Ruffaloni

Writing the book on strategic enrollment planning again Coming in April 2023 SEP is complex enough that you could fill a book with what it entails…which we did when we published the first edition of Strategic Enrollment Planning: A Dynamic Collaboration in 2012.

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Where Is the Graduate Education Market Headed?

Ruffaloni

Earlier this month, the Council of Graduate Schools (CGS) released their annual “Graduate Enrollment and Degrees 2012-2022” report. The headline in Inside Higher Education was that graduate enrollment contracted by 4.7 The post Where Is the Graduate Education Market Headed? Where does this find us?

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AANHPI in Higher Education: Facts and Statistics

BestColleges

Data Summary Check Roughly 54% of Asians and Asian Americans ages 25 and older had a bachelor's degree or higher in 2019, however, this figure varies widely by origin group. [1] had a high school level of education or less. had a bachelor's degree or higher. [2] population older than 25 had a bachelor's degree or higher.

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Decoding Gen Z: Mastering Education Marketing for the Digital Natives

HEM (Higher Education Marketing)

Reading Time: 6 minutes Gen Z, born between 1997 and 2012, is a generation that has grown up in a world intertwined with technology, diversity, and environmental issues with a particular focus on financial security and job stability. In the educational marketing sphere, student ambassadors are equivalent to influencers.

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