September, 2023

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6 Enrollment Marketing Strategies for Your School in September

Enrollment Catalyst

The excitement of a new school year is in the air. Throughout my admissions career, there was always one day that I looked forward to—the first day of school. This day is the reward for your hard work during the year recruiting and enrolling new families when you see them on your campus. It also is a time that closes out one recruitment cycle to begin a new one.

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Meeting 3 Key Student Expectations Through Exceptional Instructional Design for Online Courses

Ruffaloni

Are your online courses optimized for the way students learn? Student expectations are key for online enrollment. While increased demand for online learning has driven enrollment growth, simply having an online program may not be enough to attract and retain students. We must also consider the instructional design behind the course and how well it can deliver what students value.

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Three changes Penn made to its application this year — and what they mean for applicants

Ivy Coach

Penn has made several changes to its undergraduate application that will be in effect for the upcoming 2023-2024 admissions season. Here are three of the biggest, and what they mean for applicants: 1. Alumni interviews will become ’alumni conversations’ The first change was to alumni interviews — now called ’alumni conversations’ — which have historically been offered to applicants solely based on alumni availability.

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HBCU Presidents Are Leaving at a Rapid Clip – Here’s Why

BestColleges

HBCU presidents play a key role in student success and stakeholder relationships. The mass departure of HBCU presidents raises questions about the impact on the schools. Conflicts with university boards and financial constraints are among the reasons for departures. The departure of an HBCU president can have destabilizing effects on staff and donor giving.

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The College Application is NOT a Form. It’s YOUR STORY!

Georgia Tech Admissions Blog

Over the years, I have tried to shine a light on what people often misunderstand in the college admission experience. This has ranged from explorations of waitlists to examinations of deadlines to explications of supply and demand and institutional missions. (I’m sure if I thought hard enough I could come up with other verbs starting with ex and how admission issues are connected.

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Penn Nursing Receives $1 Million Grant to Support Nursing Education

Penn Nursing

The University of Pennsylvania School of Nursing (Penn Nursing) has received a $1 million grant from the Bedford Falls Foundation – DAF, a donor-advised fund established by Philanthropists William (Bill) E. Conway Jr., co-founder and co-chairman of The Carlyle Group, and his wife, Joanne. The couple have given millions to support nursing education and scholarships to address the nation's nursing workforce shortage.

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Bridging the Gap from Middle to High School

Enrollment Catalyst

Register for the Enrollment Marketing Geeks first Show & Tell Show on Thursday, September 7, at 1pm EDT. Bridging the Gap From Middle to High School Mount Paran Christian School in Kennesaw, GA, will Show & Tell their Encounter Week. Encounter Week encourages middle schoolers to continue their academic journey in high school at Mount Paran. The admissions team works with high school leaders to organize a week of events that showcase the high school experience for middle schoolers.

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Could Your Students Benefit from “One Front Door” Onboarding?

EAB

Podcast Could Your Students Benefit from “One Front Door” Onboarding? Episode 166. September 19, 2023. Welcome to the Office Hours with EAB podcast. You can join the conversation on social media using #EABOfficeHours. Follow the podcast on Spotify , Google Podcasts , Apple Podcasts , SoundCloud and Stitcher or visit our podcast homepage for additional episodes.

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Nurturing Leads Towards Application with Your School’s Student Portal: A Guide for Success

HEM (Higher Education Marketing)

Reading Time: 8 minutes A school’s student portal should be a space that attracts prospects and naturally guides them through the admissions funnel. Schools looking to maximize this space and use it as a tool for nurturing leads can generate great results by applying industry best practices and prioritizing easy and quick communication. Lead nurturing in education marketing is developing relationships with prospects to guide them toward application and enrollment.

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How to Write an Email to College Admissions Counselors

Great College Advice

The college admissions process can be filled with uncertainty. One source of information that can help reduce the uncertainty — in some respects — are college admissions counselors. But do you know how to write an email to college admissions counselors? If you want to communicate with admissions, it’s best to think carefully about how you will communicate with the humans that populate those offices of admission.

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# 1 in the Nation

Penn Nursing

For the third consecutive year, Penn Nursing 's Bachelor of Science in Nursing (BSN) is the number one undergraduate nursing program in the nation according to the 2024 U.S. News & World Report Best Colleges rankings.

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100 Highest Paying College Majors in 2023

College Transitions

In my first few weeks of college, every other person I met said that they wanted to major in molecular biology. Having spent the better part of high school biology doodling in my notebook, this made very little sense to me. But this phenomenon—let’s call it MoBio FOMO—reflected the economic outlook of the early 2010s.

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Listening to Your Current Graduate and Online Students: A Strategic Approach for Effectively Competing With Other Programs

Ruffaloni

Student feedback is essential for optimizing your marketing efforts. As the landscape of higher education continues to evolve, institutions are faced with the challenge of distinguishing their programs from others. New RNL research shows that graduate enrollment is normalizing , with a significant shift towards online education. This shift is driven by numerous factors, including the desire for career advancement, the need for flexibility, and the impact of the COVID-19 pandemic.

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What is Success in College Admission and YOUR Senior Year?

Georgia Tech Admissions Blog

In my office, I have a lots of paintings from my daughter, a few awards, diplomas, and certificates, as well as a number of books, pictures, and admittedly some random other décor I’ve picked up along the way. Most of the time, since I am in there so frequently, I don’t really stop and pay attention to most of them. But there are four pieces that I intentionally look at and consider regularly, because of how they impact and inform my work.

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Limitations of AI: 5 Challenges for Schools to Consider with AI Education Marketing

HEM (Higher Education Marketing)

Reading Time: 9 minutes AI in marketing has become a noteworthy phenomenon, making it hard for school marketers to overlook. Many are implementing AI marketing strategies to stay ahead of the competition. However, this new technology poses a new set of challenges that is important for education marketers to consider. By understanding the limitations of AI , your marketing team can make better use of its time and efforts—more effectively boosting their productivity and output.

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From Mixtapes to Malls: Why High School in the ’80s Was Just As Cool As Today — Or Better

road2college

Being a student in the 1980s had its own unique charm and advantages. Our kids may think we sound old. The post From Mixtapes to Malls: Why High School in the ’80s Was Just As Cool As Today — Or Better appeared first on Road2College.

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New Term Chair for Penn Nursing Professor

Penn Nursing

Karen B. Lasater, PhD, RN, FAAN , Associate Professor in Penn Nursing 's Department of Biobehavioral Health Sciences , has been appointed as the Jessie M. Scott Term Chair in Nursing and Health Policy. The appointment took effect on July 1, 2023.

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Healthcare Careers You Can Pursue Without an MD

Admissions.Blog

A career in healthcare is coveted by many due to comfortable paychecks, and more importantly, high job satisfaction. Knowing that at the end of the day, the job you did helped save or improve lives cannot be quantified, but makes a big difference nonetheless. However, joining the healthcare and medical industry is no easy feat. After completing a four-year undergraduate program, aspirants have to then go on to choose a specialization they wish to pursue, with the duration of study often exceedin

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Generative AI in Higher Education: A 360-Degree Approach

Ruffaloni

Generative AI can help campuses engage prospective students 24.7. The excitement about Generative AI (Gen AI) since the release of ChatGPT, Bard, Claude, Midjourney, etc. seems to be settling now. Every business leader today is carefully considering, “How can Gen AI actually add value to my business?” AI undoubtedly will lead to innovation and augment our capabilities in every walk of life.

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Adult learners: Who they are & what they want from college

EAB

Blogs Adult learners: who they are and what they want from college Across the last few years, colleges and universities have increasingly prioritized adult learner enrollment to offset declining undergraduate enrollment and diversify revenue streams. One hundred percent of the presidents and provosts EAB surveyed in 2022 said adult learner enrollment is a high or moderate priority for their institution.

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177 College Essay Examples for 11 Schools + Expert Analysis

PrepScholar

The personal statement might just be the hardest part of your college application. Mostly this is because it has the least guidance and is the most open-ended. One way to understand what colleges are looking for when they ask you to write an essay is to check out the essays of students who already got in—college essays that actually worked. After all, they must be among the most successful of this weird literary genre.

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Google Ads AI: Potential Risks Education Marketers Should Be Aware Of

HEM (Higher Education Marketing)

Reading Time: 8 minutes It is not a secret that artificial intelligence tools entered the marketing and advertising world to change how things work. While some adopt these tools without questions, others use them with caution to ensure ethics and work quality are respected. At HEM, for instance, we continue to be a specialist-led digital marketing agency that leverages the latest AI tools to deliver the best results possible for our clients.

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California Program Makes Master’s Degrees More Attainable for Incarcerated Students

BestColleges

California State University, Dominguez Hills teamed up with the California Department of Corrections and Rehabilitation to offer a master's degree program for incarcerated students. The program will focus on humanities subjects and take two years to complete. Students need a bachelor's degree and a 2.5 minimum GPA to be accepted into the program this fall.

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Fundamentals of Financial Aid for 2024

Admissions.Blog

If one sentence could sum up the state of financing an American college education in 2024 it would be, “The more things change the more things stay the same.” While change is afoot, much remains the same. Changes are particularly pronounced with the Free Application for Federal Student Aid (FAFSA); yet, with the American economy and many other world economies faltering, it’s important to discuss not only what’s new but also what remains constant with regard to applying fo

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The Student Aid Index: Shifting Our Thinking on Financial Aid Eligibility

Ruffaloni

This blog was co-authored with Derek Flynn and Adam Connolly We have had many disruptors in higher education over the last several years, and this year, we have a new one that will have a major impact on financial aid awarding: the Student Aid Index. Watch our webinar for more strategies and insights. The Student Aid Index (SAI) is one of three parts of the Appropriations Act of 2021: FAFSA simplification, the SAI, and changes to the Pell Grant calculation.

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From a Student: New Identity Spaces

Inside Emory Admission

Hello, wonderful readers! Welcome to Emory Admissions – From a Student series! I am Javian Rojas, a sophomore in the College of Arts and Sciences and a Marketing/Communications fellow with the office! I’m ecstatic to be writing these blogs for y’all. We’re in for a very exciting year and can’t wait for you to join this journey. Our first topic is an exciting one, brand new identity spaces!

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The Educator's Guide to the Digital SAT

PrepScholar

The SAT suite of exams is officially switching from a paper-and-pencil format to a new, digital format in 2024. That means big changes are in store for educators and students. In this article, we’ll answer your questions about the digital SAT so you’ll know what to expect from the new format. We’ll cover: A complete timeline for when the new digital SAT and PSAT will be implemented in schools How the digital SAT and PSAT will be different in terms of content and format How the digital exams will

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Generating High-Quality Leads with Inbound Marketing 5 Tips for Schools

HEM (Higher Education Marketing)

Reading Time: 9 minutes Inbound marketing is a valuable strategy for schools looking to connect with prospects. Not only can inbound help you boost brand awareness , but it can also be key in generating high-quality leads. A quality lead shows interest in your school and its program offerings, indicating a high likelihood that they will convert and become students at your school.

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Free Class at Utah Tech Teaches Students, Public How to Use AI

BestColleges

The class is open to anyone — from community members who don't know how to work a computer to advanced students at Utah Tech University. Konnor Young and Eric Pedersen are working to implement ChatGPT into other disciplines across the university. Young said that if you don't want students to cheat with ChatGPT, present it to them and teach them to use it as a tool.

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Coalition's Fall Events for Students

Scoir

Looking for details on the new FAFSA changes? Trying to navigate the admissions process as a first-generation college student? As we settle into Back-to-School, you won't want to miss these free, exciting events from the Coalition for College. Sign up today!

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Prospective Family Communication: Meeting Families Where They Are in Their Enrollment Journey

Ruffaloni

High school years are some of the most challenging times for families. Grades, curfew, dating, piercings, and choice of friends are among the most stressful issues families and their teens must navigate. On top of that, there is a key topic that occupies families from the start of high school to graduation—college planning! Teenagers also change dramatically physically, emotionally, and academically from entering high school to graduation.

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Oxford’s Best Coffee Spots

Inside Emory Admission

College students run on coffee, and our Oxford campus has them covered. Here are a few of our favorite spots to grab coffee, study, and meet with friends near our Oxford campus in Covington, GA. Oxpresso Our pick: Maples Leaves Latte Located right inside of the Oxford Library, Oxpresso is the resident coffee shop on campus. The menu includes the expected – coffee, espresso, tea – and the unexpected – fresh sushi and a wide array of international snacks.

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Is Early Action Binding?

PrepScholar

Applying to college early can be a good idea for a lot of reasons. Acceptance data shows that students who apply through early action have a slightly higher chance of being accepted. And once accepted, you can breathe a sigh of relief and enjoy the rest of your senior year. But is early action the same as early decision? And if you're accepted through early action, is it binding?

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How to search for the right college

Solomon Admissions

“So… where do you want to go to college?” This question can either send a chill down one’s spine or create a sense of excitement to share their plans. Regardless of one’s reaction, searching for an ideal college can prove to be difficult. The choices are endless, the pressure constantly grows, and soon, they all begin to blend together. So… where do you go from here ?

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Ivy Coach’s Brian Taylor featured in ’Supreme Court affirmative action ruling prompts college diversity essay ’loophole’’

Ivy Coach

T he Supreme Court may have brought an end to affirmative action in college admissions, but universities have found a so-called loophole by openly encouraging applicants to discuss their race in essays. The landmark ruling prohibited colleges from considering an applicant’s race in admissions decisions, but Chief Justice John Roberts wrote in the June opinion that college admissions officers were not prohibited from “considering an applicant’s discussion of how race affected his or h

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Is choosing an accelerated major right for you?

Colorado State University

Know your academic goals and ready to jump in with both feet? We know the feeling. If you’re hoping to shave some time off your academic journey in college, you might be a good candidate for one of Colorado State’s accelerated majors. Learn which programs are eligible, what an accelerated program entails, and more. What is an accelerated major at CSU?

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What Majors Make the Most Money? Your Guide to the Top 50

road2college

A student’s choice of college major holds the power to shape their future career and financial opportunities. While following your. The post What Majors Make the Most Money? Your Guide to the Top 50 appeared first on Road2College.

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