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Teacher Support: How Test Prep Can Assist Educators in the Classroom

Peterson's Blog

Bridging the Gap Between Test Prep and Classroom Instruction With education changing as frequently as the seasons (probably even more so, let’s be honest), we know you’re doing your best to ensure students, fellow staff, and parents have everything they need to succeed in an evolving landscape. Stress and burnout topped the list.

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CRM vs. LMS: Understanding Their Roles in Educational Marketing Strategies

HEM (Higher Education Marketing)

While both play vital roles in educational institutions, their functions, benefits, and implementation strategies differ significantly. Understanding the difference between CRM and LMS and integrating them into your educational marketing strategy can provide a powerful edge. Get a FREE HEM-SP demo today. Start here!

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How to Pick the Right Enrollment Management System: A Complete Guide for Schools

HEM (Higher Education Marketing)

Example : Mautic by HEM is a dedicated, all-in-one CRM and marketing automation platform for education, built on the open-source Mautic tool. TargetX is built on Salesforce and tailored for higher education, especially career colleges that need efficient outreach. Make them part of demos. Source: Slate 8. Recruiters.

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Transforming the Student Journey: How a Modern Portal Guides Every Step From First Click to First Day

HEM (Higher Education Marketing)

Reading Time: 11 minutes Higher education enrollment no longer begins with a handshake on campus; it starts the moment a student finds your website. Looking for an all-in-one student information and CRM solution tailored to the education sector? Request a demo today! Modern applicants are tech-native. Try the HEM Student Portal!

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How to Fix your Marketing to Admissions Handoff and Close the Funnel Gap

Enrollment Management

Discover how to align marketing and admissions teams to boost student enrollment, improve lead quality, and optimize your education funnel. In many education institutions, the biggest enrollment leak isn’t in your lead generation, it’s in the handoff between marketing and admissions. Want a second set of eyes on your funnel?

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Helping Students Level Up with PSAT Prep

Peterson's Blog

Give your students the gift of empowerment to craft their destinies with a PSAT prep course by requesting a demo. If students score high enough on their PSAT exam, they may be qualified for the National Merit Scholarship Program. Request a demo today for PSAT prep! ”, and “How to get a good score on the PSAT?”

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What Is Student Success in Higher Education? How Digital Marketing and CRM Tools Drive Achievement

HEM (Higher Education Marketing)

Reading Time: 10 minutes The way higher institutions define and acknowledge student success in higher education today is changing rapidly. In this blog post, we’ll explore the true meaning of student success and what key metrics are best p laced to measure student success in higher education. Request a demo today!