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How To Design and Implement an Effective Student Ambassador Program in Higher Education

HEM (Higher Education Marketing)

Reading Time: 10 minutes In the dynamic landscape of higher education, institutions constantly seek innovative strategies to enhance their brand visibility, improve student engagement, and foster a sense of community. This persona should include a fictional name, a job title, income level, education, goals, challenges, and preferences.

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6 Higher Education SEO Strategies You Should Use in 2024

HEM (Higher Education Marketing)

Reading Time: 8 minutes With students’ increasing reliance on digital platforms for information and decision-making, it is no surprise that search engine optimization (SEO) has become one of the most critical aspects of education marketing today. But you might wonder, “ What is SEO in education? ” What is an SEO strategy for education?

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5 Ways Artificial Intelligence Will Transform Higher Education

BestColleges

Throughout history, colleges and universities have been shaped by massive disruptors radically altering the landscape of higher education. Today, higher education faces perhaps its greatest disruptor, an existential threat in the form of artificial intelligence.

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Higher Education: Resources for Success

Peterson's Blog

Higher Education Day is dedicated to giving students the information and tools to prepare for a higher education degree. According to the National Higher Education website, without proper preparation and resources, more than 50% of first-time college students will finish their degree in six years.

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The Rise and Future of Microcredentials in Higher Education

BestColleges

Microcredentials are gaining popularity among employers — who need to rapidly train employees in emerging fields — and among career climbers who want to advance in the workforce in a timely and cost-effective way. Keep reading to learn about the rising prevalence of microcredentials in higher education and their projected future.

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California Higher Education Leaders Talk Post-Pandemic Challenges, AI, and Free Speech

BestColleges

The leaders from California's three public higher education systems spoke about their goals for a post-pandemic future, including increasing transfer and dual enrollment and expanding diversity. The event featured the President of the University of California (UC) Michael V. Here are the highlights of the conversation.

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Gen Z’s Views on Higher Education Improve Post-Pandemic

BestColleges

Sixty-five percent of high school students believe pursuing education after high school is necessary. Among underserved students, the link between access and interest in postsecondary education still persists. Most students anticipate that they will be lifelong learners regardless of what educational path they choose after high school.