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Generative AI (Gen AI), especially Large Language Models (LLMs), are completely reshaping how information is processed, synthesized, and delivered. The WHY: Generative AI-Powered Search Generative AI (Gen AI) is the powerful application of machine learning that is transforming how information is created, compiled, and presented.
As my daughter began her college search we soon found ourselves drowning in information. Shutterstock: Kit Leong) We needed to gather all the important information, refine what actually mattered, and move past generic rankings. At that point, we werent just comparing schoolswe were making real financial and academic decisions.
If you work in enrollment or financialaid, you’ve probably asked yourself: What actually helps students figure out college, and what just adds to the pile? Here’s where colleges can do better: Virtual tours and VR experiences: Students who use them love them (84% helpful), but only 77% have tried. They want a GPS.
At this stage, they often turn to your website, virtual campustours, and program details, comparing your institution to others. Families may analyze cost, scholarship opportunities, and academic flexibility, while students might focus on extracurricular activities, study-abroad opportunities, and campus life.
Either way, a Yale campustour is the perfect way to soak in all the gothic charm, secret courtyards, and Hogwarts vibes this Ivy League legend has to offer. If you’re thinking about touring Yale , we’ve got you covered. If youre wondering how long the Yale campustour is, this version sticks to a one-hour walk.
Take a Harvard campustour. This guide covers every Harvard campustour option: in-person tours, Harvard virtual tours, student-led sessions, group visits, and more. Its a free, student-led walking tour organized by the official Harvard Visitor Center. Harvard Virtual CampusTour Too far to visit ?
The information contained here will help schools create and implement an effective and comprehensive multi-channel marketing strategy. Today’s students are digital natives exposed to a lot of information from an unlimited supply of sources daily.
Parents and guardians play a pivotal role in the college search and admissions process, often serving as trusted advisors, cheerleaders and financial planners. Navigating this process together can strengthen family bonds and empower students to make informed, confident decisions.
How parents can help build the college list Help identify reliable sources of information and opinion As you know, teenagers are acutely aware of others’ opinions but typically they place more weight on the opinions of their friends and social media than you. Your student may be quiet at first and simply be taking time to soak it all in.
Schools use geofilters for events like campustours, admitted student days, or graduations, turning these moments into shareable, branded experiences. Language learning is filled with fun and cultural moments, making Snapchat’s informal style the perfect vehicle for sharing these experiences.
This makes it a great source of secondhand information about the college and whether they’re as great and inclusive as they make it seem. Their institute also regularly shares their newfound information with the rest of the academic community through webinars and workshops. As of today, they have given out $11.9
They’re researching schools on their phones between classes, watching campustours on YouTube, and chatting with peers online to compare experiences. With this approach, Oregon State University ensures that prospects receive information relevant to them. Offer live tours hosted by current students. Financialaid?
How to do it : Centralize information: Create a one-stop shop with clear and easily accessible information on enrollment, housing, orientation, financialaid and other crucial details so students stay on track. Icons : Present key information clearly with iconography or visuals that pop. Keep forms simple and easy.
12,000 in financialaid with the new Valued Skills Bursary available when you study online or at our Surrey campus! For instance, one video might highlight academic programs, while another focuses on student life or campus facilities. @cumberlandcollegebc Want to give your career a boost?
enroll now Be aware, too, that some colleges offer special campus visit weekends for prospective students in the fall. These typically feature an information session and campustour, but will supplement these with panels, a meal, and/or a classroom experience. Most schools show a calendar with tour availability.
families are increasingly exploring universities abroad, and neighbor nation Canada is experiencing a burst of interest: the University of British Columbia, for example, saw a 20% jump in campustour registrations from U.S. Whether seeking more affordable options or less politicized campuses, U.S.
Finally, discovering which source of traffic gets you the most visits is valuable information when it comes to allocating funds. Private schools should focus on producing valuable, informative, and engaging content that answers common questions and concerns of prospective families.
Improve responsiveness and engagement at the top of the funnel Today’s consumers expect instant information and support, and chatbots can deliver both quickly and conveniently. This chatbot can be trained on information unique to your institution and understands the nuances of the education industry. financialaid processes).
Now, imagine that same kind of instant support for students and families considering your school or college asking about course options, financialaid, events and so on. Chatbots are (reliably) doing just that throughout education, helping students get the information they need without sifting through endless pages on your site.
Its always a good idea to check each universitys website regularly for the most accurate and updated information on admissions decision release dates. Check your financialaid package thoroughly to see if attending is the right choice for you academically and financially.
Do you want the buzz of a big city, the balance of a suburban setting, or the charm of a rural campus? Financial Fit While cost may not be the sole determining factor, its an important consideration. Scholarships and Aid: Compare the financialaid packages youve received.
Computer Science & Informatics The Manning College of Information and Computer Sciences is ranked 16th among public universities and 34th in the country. A “Best Value College” is scored based on its academics, affordable cost of attendance/generous financialaid, and strong career prospects for graduates.
If you want to get a clearer sense of all that LMU is looking for, you can explore an extensive, by-the-numbers look at its offerings, from enrollment and tuition statistics to student life and financialaidinformation, on its Common Data Set. Reading through these will give you a strong idea of what the school values.
Its always a good idea to check each universitys website regularly for the most accurate and updated information on admissions decision release dates. Check your financialaid package thoroughly to see if attending is the right choice for you academically and financially.
A UChicago campustour gives you something that no brochure or Reddit thread can: the real feel of the place. In this guide, well walk you through every kind of UChicago campustour , including the UChicago virtual tour if youre visiting from your couch. A student-led UChicago campustour is the gold standard.
The stats are quite interesting: An increasing number of Gen Z users now turn to TikTok and Instagram as search tools, often preferring them over Google for quick information and exploration. TikTok : Ideal for short, fun, and informative content that drives brand awareness among younger audiences.
A user who clicks on a scholarship link gets a follow-up email with a financialaid breakdown. With 80% of prospective students reporting that campus videos (tours, student stories, etc.) From quick TikToks to polished campustours, the format you choose should match your audience and your message.
Here are some tips on how to make the most of your college visits: Plan ahead: Before visiting a college campus, it's a good idea to research the college and create a list of questions you would like to ask. This can help you make the most of your time on campus and ensure that you get the information you need.
The program—which is a partnership between the college and the City of Boston—also gives students access to team meetings, academic coaching, and college readiness activities such as campustours and financialaidinformation sessions.
Participate in a campustour or information session to interact with students and faculty. And remember, this tour is for your child so try to keep your opinions to yourself and instead foster dialogue to learn their opinions. Compare tuition costs, financialaid packages, and scholarship opportunities.
Each university’s website contains valuable information to help you in your search, and many of them now include virtual tours , but there is no substitute for getting to experience the campus for yourself. Attend an Information Session Once you’re on campus, start your college visit with an information session.
Students already considering a future in this field may be drawn to apply thanks to the information provided, namely the program duration and accreditation, making it stand out from competing programs. . This also allows you to create compelling video content that makes it easy for prospects to imagine life on your campus.
What is a college information session? Juniors | Seniors | FinancialAid | Academics | Career Services What is a college information session? A college information session is something you’ll experience countless times during your search. Information sessions, though, can be make or break for you.
Exploring campuses virtually allows high school students to gather valuable insights and make informed decisions about their academic future. To make the most out of this unique experience, here are some tips for navigating remote campus visits. Depending on the college location and campus life, the off-campus can be very important.
Information Sessions Are Virtually Identical From School to School. The father of one of my juniors said to me the other day, “after three of these sessions, I could have given the information session myself.” Information sessions have to promise all things to all people. So they end up not being very informative.
Clear, concise information about programs, admissions, campus life, and support services should be readily accessible. Additionally, incorporating high-quality images and videos can provide an immersive glimpse into the campus experience, helping attract and retain the interest of potential students.
Reading Time: 12 minutes Digital marketing is quickly taking on a new shape, and the way we search and find information on the internet is proof of this. Failing to adapt could result in being lost among the overwhelming amount of information produced daily on the web.
This can include campus facilities, student life, academics, and financialaid programs. What is the campus neighborhood like? Is the campus easily accessible via public transport? You can expect to be asked various questions, usually focussed on the school itself, its programs, and its services.
The goal of college visits is to give students and families a sense of what the college experience may be like on an actual college campus. We feel it is important to visit a variety of different types of schools, in order to get a sense of what exists and how the student might feel on a particular campus. Make a Formal Visit Request.
Also, some current students remain on campus to provide campustours and to meet with prospective applicants and students. Below are several options in considering who to meet with when visiting a college campus. Current Students/Student Staff/Tour Guides Student life is an important aspect of any college or university.
You should also gather information about each school’s selectivity. The profile includes key information such as number of honors and AP classes available, information about the academic curriculum. (Is Cost of tuition and financialaid opportunities. Is this an IB school? Are there independent studies available?
Alongside these, traditional marketing techniques—such as print advertisements, open house events, and campustours—remain valuable for making connections and showcasing the unique atmosphere of the institution. Additionally, establishing strong and consistent branding is pivotal.
Open houses, like campustours, provide students with a unique opportunity to get information so they can decide whether or not to apply to the school. A college open house is an event where visitors are allowed access to a campus in order to learn more about it. and ends at approximately 3 p.m.
Campustours. Tips for CampusTours. Read pointers on how to host an engaging tour. Improve your tours. Financialaid. This guide covers basic information about FAFSA submission and financialaid, including a financialaid vocab cheat sheet. View the guide.
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