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The Evolution of Search With Generative AI: 5 Top Strategies Your University Needs NOW

Ruffaloni

” or “How do I schedule a campus tour?” Your events (like campus tours or info sessions) can be identified as “Events” with dates, times, and locations. However, students do not just take the face value of a summary. They want to dive deeper.

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What is the Common Data Set: A Quick Guide

The College Pod

It’s a detailed report colleges publish every year, filled with facts about admissions, financial aid, and what really matters in the application process. It has tons of facts about who gets in, how many students apply, what test scores they had , and how much financial aid was given. But it’s public.

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College Search With AI Here’s the Guide You Need

Grown & Flown

The best results come from treating ChatGPT as an ongoing research tool, refining prompts as you go, and training it with information you collect along the wayfrom college visits, Zoom sessions, financial aid offers, and direct conversations with admissions reps. Are there plenty of social events?

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10 Proven Strategies to Recruit Students Online: From Awareness to Enrollment

HEM (Higher Education Marketing)

At this stage, they often turn to your website, virtual campus tours, and program details, comparing your institution to others. Families may analyze cost, scholarship opportunities, and academic flexibility, while students might focus on extracurricular activities, study-abroad opportunities, and campus life.

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Mastering Multi-Channel Marketing for School Enrollment: Strategies for Consistent Student Engagement

HEM (Higher Education Marketing)

Example : Randolph Macon College splatters social media images of students partaking in school events across their website. Video content, shown via virtual tours, student testimonials, and even faculty introductions also provide valuable insights into what the campus environment and overall student experience look like.

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Harvard Campus Tour: Everything You Need to Know

AdmissionSight

Take a Harvard campus tour. This guide covers every Harvard campus tour option: in-person tours, Harvard virtual tours, student-led sessions, group visits, and more. Its a free, student-led walking tour organized by the official Harvard Visitor Center. Harvard Virtual Campus Tour Too far to visit ?

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How Schools Are Using Snapchat to Attract, Engage, and Convert Students

HEM (Higher Education Marketing)

From personalized outreach and peer-led takeovers to geofilter-powered event promotion, Snapchat school digital marketing campaigns meet students on their terms with content that feels spontaneous, creative, and real. This feature helps schools showcase campus life, events, and student takeovers in a way that feels immediate and engaging.