The Enrollment Marketer

JANUARY 17, 2023

Advanced attribution reporting, customer journey analytics, and a robust suite of recruiting and retention tools are just a few reasons why higher ed needs HubSpot. In this post, we make the case for HubSpot for Higher Education and some of the key ways institutions can utilize HubSpot to improve recruitment and retention efforts.

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The Enrollment Marketer

SEPTEMBER 27, 2023

Let’s take a closer look at the most important factors to consider when choosing a CRM for higher education and how you can find one that fits your needs. Why Use a CRM in Higher Education? When choosing a CRM for higher education, compatibility with other systems used within the institution is critical.

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HEM (Higher Education Marketing)

DECEMBER 27, 2023

Reach and Support Your Prospects More Effectively With a Student Portal Higher education portal software is meant to serve prospects and help them navigate the application process more efficiently. Student portals allow schools to streamline their admissions workflow.

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EAB

SEPTEMBER 20, 2023

Appily represents a major milestone in EAB’s commitment to improving access to higher education by making it simpler for students to find, explore, and engage with the right institutions for them,” said EAB President of Marketing and Enrollment Solutions, Chris Marett. Learn more at eab.com.

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HEM (Higher Education Marketing)

DECEMBER 7, 2022

Using CRM software for higher education, you can add new contacts and even create new lead stages for better sorting. Interested in adopting an education-focused CRM ? Schedule a free demo of Mautic for Schools ! . Streamline Admissions Tasks and Processes Using Your School’s CRM.

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HEM (Higher Education Marketing)

MAY 17, 2023

Sharing news on campus expansions, online or hybrid learning policies, admissions deadlines, new faculty, and other updates is also a great option. Build a Sense of Community by Highlighting Alumni Success Stories Career prospects are key concerns for many students, especially those active on LinkedIn for higher education.

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HEM (Higher Education Marketing)

MARCH 29, 2023

It can help your admissions team nurture important relationships with leads and boost enrollment numbers by guiding prospects from one stage of the enrollment journey to the next. That’s because CRM for education can help schools manage communication with prospective and current students, as well as agencies, recruiters, alumni, and parents.

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HEM (Higher Education Marketing)

JANUARY 17, 2024

The primary purpose of a portal is to help schools improve the overall educational experience of their students, making it easier for them to manage their academic journey while providing administrators and faculty with tools and data that enable them to facilitate administrative processes. Request a free demo today.

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HEM (Higher Education Marketing)

MARCH 22, 2023

It can also increase time efficiency and productivity within your school, allowing your in-house admissions and recruitment team to focus on more complex tasks that can’t simply be handled by software. Request a free demo of our education-focused student portal. Interested in giving it a try?

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HEM (Higher Education Marketing)

MARCH 22, 2023

It can also increase time efficiency and productivity within your school, allowing your in-house admissions and recruitment team to focus on more complex tasks that can’t simply be handled by software. Request a free demo of our education-focused student portal. Interested in giving it a try?

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HEM (Higher Education Marketing)

DECEMBER 25, 2024

HEMs custom-built solutionsMautic by HEM, a powerful Customer Relationship Management (CRM) and marketing automation system, and HEM’s Student Portal, an all-in-one Student Information System (SIS)offer the tools you need to manage your admissions and student engagement efforts seamlessly. Get a FREE HEM-SP demo today.

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CampusESP

NOVEMBER 18, 2024

Chris Brundidge, Associate Director of Admissions and Communications at the University of Wisconsin–Milwaukee, shared his perspective on why: “You could configure a custom parent portal in Slate, but my team doesn’t have the time and resources for that. Book a personalized demo today! CampusESP offers you the latter – out of the box.”

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The Enrollment Marketer

SEPTEMBER 13, 2022

HubSpot and Slate are both incredibly powerful technology platforms that serve higher education marketers and enrollment managers. However, there are some areas in which HubSpot lacks some of the finer tools tailored specifically for higher education institutions, and that is where Slate comes in.

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EAB

AUGUST 21, 2023

over the past four years for a variety of reasons, including readiness concerns, post-pandemic financial woes, and a renewed skepticism of higher education. Does Admissions conduct an intake or deferral survey of transfer students? Request a demo of EAB’s Transfer Portal. Transfer enrollments have declined by 13.5%

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EAB

NOVEMBER 3, 2022

One thing is clear—the shrinking birth rate, declines in young adult enrollment, and growing skepticism of higher education makes each interaction with a prospective student more important than ever. -->. Inquiries to your admissions email inbox. Walk in prospects who engage with your admissions office. In conclusion.

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HEM (Higher Education Marketing)

FEBRUARY 19, 2025

Reading Time: 8 minutes As a school administrator or marketer, youre likely already familiar with the challenges of traditional admissions processes: manual paperwork, miscommunication, long timelines, and a lack of transparency. At Higher Education Marketing, weve spent years partnering with institutions to understand their unique needs.

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