our-approach 
Ruffaloni
DECEMBER 6, 2023
We work with our campus partners to make sure that our campaigns are engaging and effective for the audience we are targeting at the undergraduate or graduate level. That’s why we are proud that the Education Digital Marketing Awards (EDMA) have once again honored RNL and our campus partners.
Ruffaloni
APRIL 22, 2024
With empathy as our compass, we’ll navigate the treacherous waters of emotional upheaval, shedding light on the hidden pressures that threaten to overwhelm our young trailblazers. What if, after understanding the “why and what” of consumerism, we could improve the experience to foster a deeper approach to learning?
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Ruffaloni
JANUARY 19, 2023
With the arrival of digital communications, campuses added more channels to their communication flows, but even this omnichannel approach was still very one-way in those various channels. That approach will not cut it with today’s prospective students. That call-response interaction repeated itself throughout the funnel.
Ruffaloni
MARCH 14, 2024
Co-written by Andrew Giachetti, Senior Market Research Consultant What do our prospective students value? Put bluntly, we need to be confident that the market knows we offer what our students and families value … and at a price they expect to pay for it. How sensitive are our prospective students to changes in price and aid?
Ruffaloni
APRIL 21, 2024
At the University of Lynchburg in Virginia, where I currently work as a vice president, our assistant vice president for development as well as our writing center director and chaplain are also both proud West Virginia Wesleyan alumni. Dr. James Moore, WVWC’s president, doesn’t seem surprised by the high level of production of leaders.
Enrollment Catalyst
MARCH 18, 2024
This proactive approach can lead to increased satisfaction, better outcomes, and a stronger school community. My approach is designed to dive deep at the most critical juncture of the school year. Utilizing the Data Leverage the data collected to celebrate successes and address concerns.
Enrollment Catalyst
AUGUST 23, 2023
will be offering our next Geeks on the Road Workshop on this key topic. This November 15-17 , we will host our second workshop on how you can develop your school’s enrollment marketing plan. 2—”Shotgun” Approach Whether it’s direct mail or the “key” billboard in town, board and committee members have many ideas of what should be done.
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