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Optimizing SEO for Private Schools: Best Practices to Increase Online Visibility

HEM (Higher Education Marketing)

Reading Time: 8 minutes To stand out amidst competition, private schools must ensure their online presence is strong enough to attract prospective students and parents. While traditional marketing methods such as word-of-mouth and print advertising still hold value, digital visibility has become crucial to school enrollment.

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4 Innovative Higher Education Marketing Trends in 2024

HEM (Higher Education Marketing)

Reading Time: 12 minutes As we navigate through 2024, the landscape of higher education marketing is evolving at an unprecedented pace. At HEM, we have dedicated the past 15 years to helping educational institutions thrive through innovative and effective marketing solutions. Contact HEM today!

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How to Enhance Local SEO for K-12 School Websites

HEM (Higher Education Marketing)

Reading Time: 8 minutes Search engine optimization (SEO) is essential for improving your schools online visibility, ensuring that when local families search for educational options, your school is among the first they see. Knowing the value of SEO, most people ask how to do SEO for a school?

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Effective Private School Marketing Strategies to Maximize Enrollment in K-12 Education

HEM (Higher Education Marketing)

Reading Time: 10 minutes K-12 private schools face unique challenges when it comes to enrollment, including intense competition from other private and public schools, fluctuating demographic trends, and the high expectations of parents seeking the best educational environment for their children. Contact HEM today!

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SEO for Private Schools: Boosting Your Visibility in the Parent Research Process

HEM (Higher Education Marketing)

It’s during this stage that parents learn about a prospective school and determine whether or not it would be a great fit for their child. By applying techniques in SEO for private schools, you can make sure that your school is top of mind during the parent research process.

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Inbound Marketing Ideas to Grow Small Private Schools in 2025

HEM (Higher Education Marketing)

Reading Time: 10 minutes Are you an administrator or marketer at a small private school ? If so, you likely face unique challenges in growing your school community. Yet, your school likely offers something invaluable: a personalized, high-quality educational experience that deserves greater visibility.

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Supreme Court Strikes Down Affirmative Action at U.S. Colleges

Spark Admissions

On June 29, 2023, the Supreme Court of the United States ruled against Harvard University and the University of North Carolina in twin cases brought by Students for Fair Admissions, ruling that the decades-long policy of race-conscious admissions in American higher education was unconstitutional.

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