HEM (Higher Education Marketing)

JANUARY 8, 2025

Reading Time: 8 minutes Education marketing is poised for a transformative shift in 2025. If youre new to educational marketing or administration, you may benefit from a working definition of the topic were exploring. What is education marketing? Struggling with enrollment? Lets explore! Contact HEM today!

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Education Education Enrollment Orientation 105

HEM (Higher Education Marketing)

FEBRUARY 5, 2025

Reading Time: 8 minutes Data analytics has become the cornerstone of effective decision-making across industries, including higher education marketing. As a school administrator or marketer, youre likely aware that competition for student enrollment is fiercer than ever. Struggling with enrollment? Contact HEM today!

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Higher Education Education Education Enrollment 65

Ruffaloni

FEBRUARY 22, 2024

Further, RNL’s Graduate Student Recruitment Report indicates that 92 percent of prospective graduate students use a search engine as either the first or second step in their program search. We also know that enrollment is declining and traditional colleges and universities are facing challenges like never before.

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HEM (Higher Education Marketing)

NOVEMBER 27, 2024

Reading Time: 14 minutes The rapid growth of the internet and social media have created a thriving online space for prospective students to explore educational offerings. It has also paved the way for a vibrant market that educational institutions can explore to attract students and boost their enrollment numbers.

Enrollment 105

Enrollment Financial Aid Campus Tours Higher Education 105

HEM (Higher Education Marketing)

JANUARY 15, 2025

At Higher Education Marketing, weve spent years refining our approach to online student recruitment, and were excited to share ten proven strategies that can take your recruitment efforts from awareness to enrollment this year. Struggling with enrollment? Contact HEM today! Reach out to learn more about our services!

Enrollment 105

Enrollment Campus Tours Mentorships Mentorship 105

HEM (Higher Education Marketing)

MAY 7, 2025

Reading Time: 10 minutes The way higher institutions define and acknowledge student success in higher education today is changing rapidly. This is why universities are looking beyond enrolment figures, they are now more focused on helping their students thrive academically, socially, and professionally.

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Higher Education Education Education Retention 70

HEM (Higher Education Marketing)

JANUARY 22, 2025

Reading Time: 11 minutes Authenticity has become a cornerstone of successful education marketing campaigns. In this blog, well explore the enrollment-boosting potential of student ambassadors and UGC for education marketing, the benefits they offer, and actionable steps to integrate them into your strategy. Lets get started!

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Education Education Campus Tours Enrollment 105

Ruffaloni

JANUARY 26, 2023

Snapshot Data are used by almost everyone in higher education to help understand trends and dynamics. While the November blog indicated that Snapshot Data undercounted total enrollment by nearly 6 million students in 2019 (the last pre-pandemic year), I didn’t go too far into where these missing students were hidden.

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Ruffaloni

FEBRUARY 8, 2024

Artificial intelligence (AI) has made a buzz throughout higher education in the past year. According to a recent survey of education professionals , 50 percent said they use AI in admissions—and that number is expected to grow to 80 percent in 2024. The benefits of AI for higher education are transformational.

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Ruffaloni

SEPTEMBER 28, 2023

From my biggest lens of “digital strategy” across our campus partners’ enrollment funnels, marketing strategies, research, and CRM implementations and optimizations, Gen AI can be incorporated to automate, augment, and accelerate current processes.

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Ruffaloni

AUGUST 8, 2023

This blog was co-written by Jessica Ickes, Vice President, Market and Research Services and Wes Butterfield, Chief of Consulting Services At the RNL National Conference, we facilitated roundtable discussions focused on Artificial Intelligence (AI) and its potential impact on higher education. Hare are some key themes that we collected.

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Ruffaloni

JUNE 8, 2023

It will also prepare you to soak up all of the excellent higher education knowledge that will be shared during the RNL National Conference. The post Enrollment Leaders: Time to Build Your Skills This Summer appeared first on Ruffalo Noel Levitz. This workshop will support your efforts in these areas! ’ll see you there!

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Enrollment Higher Education Education Education 262

HEM (Higher Education Marketing)

JANUARY 22, 2025

Reading Time: 11 minutes Authenticity has become a cornerstone of successful education marketing campaigns. In this blog, well explore the enrollment-boosting potential of student ambassadors and UGC for education marketing, the benefits they offer, and actionable steps to integrate them into your strategy. Lets get started!

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Education Education Campus Tours Enrollment 97

The Enrollment Marketer

NOVEMBER 1, 2024

These are part of your school’s larger marketing tech stack and are the very basic components to both higher education marketing and data-backed decisions. A browser’s Inspection tool is powerful for web developers, but also for enrollment marketers with some web savviness.

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Enrollment Higher Education Education Education 98

Ruffaloni

FEBRUARY 3, 2023

For over a decade now I have led strategic enrollment planning work at RNL. In this post, I share some common questions I hear from campus leaders as a way to encourage you to attend RNL’s Strategic Enrollment Planning (SEP) Executive Forum , April 19-20 in Las Vegas. What are the building blocks of a strategic enrollment plan?

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Enrollment Retention Financial Aid Semester 258

HEM (Higher Education Marketing)

MAY 28, 2025

Yet, email marketing for universities and other higher educational institutions isnt just surviving, its thriving. Email remains one of the most powerful channels in higher education marketing, and for good reason. Our targeted email marketing services can help you attract and enroll more students. Lets dive in.

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Enrollment Higher Education Education Education 87

HEM (Higher Education Marketing)

AUGUST 7, 2024

Reading Time: 12 minutes As we navigate through 2024, the landscape of higher education marketing is evolving at an unprecedented pace. At HEM, we have dedicated the past 15 years to helping educational institutions thrive through innovative and effective marketing solutions. Struggling with enrollment?

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Higher Education Education Education Campus Tours 105

Ruffaloni

MARCH 16, 2023

Every year for more than 15 years, campus presidents, chief enrollment officers, and other senior leaders have taken two days to attend the RNL Strategic Enrollment Planning Executive Foru m. It’s a hands-on event created by enrollment leaders, for enrollment leaders. Calculating enrollment impact.

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HEM (Higher Education Marketing)

APRIL 16, 2025

Reading Time: 7 minutes Customer Relationship Management (CRM) systems have become essential tools in higher education, transforming how universities interact with prospective students, current students, alumni, and other stakeholders. Struggling with enrollment?

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Retention Higher Education University University 105

Ruffaloni

MARCH 28, 2024

At RNL’s recent Graduate and Online Innovation Summit, I had the chance to sit down with Stephen Drew, RNL’s Chief AI Officer , for a wide-ranging conversation on how AI is going to change how we do and what we do in higher education. and “What will come next for AI in higher education?” What is AI?

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Enrollment Higher Education Government Transcripts 243

Ruffaloni

MARCH 30, 2023

They provide the clearest roadmap to recruitment success that I know of, because we all know that the path to purchase (the path to enrollment) is never linear. What do they need to know to go from being engaged to actually enrolling? It would be great if this were true. But we know that’s not the case.

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Enrollment Financial Aid Higher Education Applications 258

HEM (Higher Education Marketing)

DECEMBER 31, 2024

This year, education marketing will continue to evolve rapidly, and staying ahead means adapting to the latest trends, technologies, and audience expectations. As a school marketer or administrator, you have the opportunity to refresh your education marketing plan, making it more dynamic, personalized, and impactful. Lets get started!

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Education Education Campus Tours Study Abroad 104

Enrollment Builders

MAY 2, 2024

Discover the top call center services for higher education institutions to outsource your admissions needs and increase student enrollment.

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Higher Education Education Education Enrollment 130

Ruffaloni

JANUARY 20, 2025

Fresh data RNLs research studies show a big disconnect between what higher education offers and what students need. A new report from the Western Interstate Commission for Higher Education is waving red flags about dropping enrollment numbers and workforce gaps if colleges can’t step up their game and prove their worth.

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Financial Aid Higher Education Placement Enrollment 130

HEM (Higher Education Marketing)

NOVEMBER 20, 2024

Though language learning is growing in popularity, for lasting success, your school must find effective ways to stand out among other language academies looking to boost their enrollment. At Higher Education Marketing, we’ve spent years refining approaches that yield measurable results for schools offering language learning programs.

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Programs Higher Education Enrollment International Students 105

Ruffaloni

MARCH 19, 2025

As higher education faces what experts call an “ enrollment cliff ,” with projections showing a potential 15% decline in traditional college-aged students, institutions are radically re-imagining their recruitment strategies.

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HEM (Higher Education Marketing)

APRIL 9, 2025

These methods allow your institution to showcase real experiences, highlight student voices, and differentiate itself from competitors in an increasingly crowded educational landscape. Struggling with enrollment? Our expert digital marketing services can help you attract and enroll more students!

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Education Education Enrollment Retention 74

Ruffaloni

MAY 15, 2025

…and What You Need to Do to Stay Ahead The higher education enrollment landscape is undergoing a significant transformation, driven by shifting demographics , technological advancements , and economic uncertainty. Universities are leveraging student influencers on campus for enrollment and advancement opportunities.

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Enrollment Builders

MAY 2, 2024

Are you an admissions leader considering using a call center to help address your challenges with student enrollment? If so, you probably feel unsure about how to decide between all of the options out there.

Higher Education 130

Higher Education Education Education Enrollment 130

HEM (Higher Education Marketing)

OCTOBER 30, 2024

As a marketing agency with over 15 years of experience in educational marketing, we at HEM understand that school administrators and marketers face unique challenges when promoting their institutions. What is the role of advertisement in education? Looking to increase student enrollment? Contact HEM today!

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StandOut College Prep

JANUARY 10, 2025

January Farmers Mutual Hail Company National FFA Scholarship This provides $1,500 to an individual who is a fourth year high school student or in college, who plans on obtaining a bachelors degree in one of four specified areas at a higher educational institution, who has a GPA of 3.0 The deadline to apply is January 9th.

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Scholarships Bachelor's Degree GPA Higher Education 98

Ruffaloni

AUGUST 28, 2024

As I said in my introduction, when I need to know about the latest developments in online education, I have come to rely on Phil’s research and analysis. Through the prism of one of Phil’s recent blogs on the “ enrollment turbulence ” facing institutions, our conversation focused on how proposed changes to three U.S.

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Policies Education Education Enrollment 182

Enrollment Builders

JUNE 20, 2024

Are you considering outsourcing part of your admissions outreach to a call center? If so, you might have heard about potential issues.

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Higher Education Education Education Admissions 130

HEM (Higher Education Marketing)

MAY 29, 2024

Reading Time: 9 minutes The rapid advancement of higher education marketing strategies indicates that institutions are continually seeking innovative strategies to enhance student engagement and streamline administrative processes. Understanding CRM in Higher Education What is CRM in higher education?

Higher Education 104

Higher Education Education Education Retention 104

Ruffaloni

FEBRUARY 20, 2025

Understanding this demographic isn’t just importantit’s crucial for the future of higher education. For enrollment managers, these statistics represent more than just data pointsthey signal significant leakage in our recruitment funnels before we even have a chance to present our value proposition.

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Financial Aid Loans Enrollment Scholarships 130

HEM (Higher Education Marketing)

NOVEMBER 6, 2024

Our targeted email marketing services can help you attract and enroll more students. Parents are eager to be involved in their child’s education. Source: Higher Education Marketing Defining Engagement-Based Email Marketing For schools, engagement is arguably the most crucial metric of email marketing. Let’s explore!

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Higher Education Policies Placement Orientation 100

Enrollment Builders

MAY 2, 2024

Are you struggling to hit your enrollment goals and looking for ways to improve admissions conversions? Is your admissions team unable to get to prospective student leads quickly enough? Or does the outreach strategy need improvement?

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