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In today’s rapidly changing highereducation landscape, the health of an institution is more critical than ever. By prioritizing these factors, highereducation leaders can create a more vibrant, sustainable, and successful future. Celebrate success: Recognize and reward achievements to reinforce positive behaviors.
Having spent years in highereducation enrollment and marketing, I’ve know firsthand the dedication it takes to connect with prospective students and ensure their success, keenly aware of the immense effort required, the daily challenges teams face in standing out amidst a sea of institutions, and the ever-increasing workloads they manage.
As an education marketer, ask yourself: how can you create an experience that ensures students feel supported and motivated to stay the course? Promoting a Flexible and Inclusive Learning Environment Flexibility is key to student retention in highereducation , particularly for non-traditional students balancing work, family, and school.
Highereducation is facing an array of challenges that require a thorough understanding of the landscape to ensure institutions remain competitive and that resources are allocated to strategies that can be most impactful. 5 reasons why market research matters in highereducation 1.
As colleges and universities continue to rise above the challenges brought on by the pandemic five years ago, it has become clear that the new normal for highereducation demands more than resilienceit requires strategic foresight and proactive leadership. How can you make the future of your campus more clear and sustainable?
Reading Time: 8 minutes Data analytics has become the cornerstone of effective decision-making across industries, including highereducation marketing. But what does data analytics mean in the context of highereducation marketing, and how can you apply it to achieve tangible results?
Reading Time: 10 minutes The way higher institutions define and acknowledge student success in highereducation today is changing rapidly. In this blog post, we’ll explore the true meaning of student success and what key metrics are best p laced to measure student success in highereducation.
The post Writing for HigherEducation SEO: Why You Need a Human Touch in the Age of AI appeared first on Ruffalo Noel Levitz. This is done by our writers, who have years of creative experience and who specialize in writing for SEO. We can talk about how we can optimize your pages in search.
However, as a highereducation professional, I know I cant, and shouldnt, parent with that as my priority. In my work in highereducation, I see examples of parental over-involvement that may come from love but may not, in the end, succeed in producing confident, capable adults. Put down the passwords!
Artificial intelligence (AI) has made a buzz throughout highereducation in the past year. According to a recent survey of education professionals , 50 percent said they use AI in admissions—and that number is expected to grow to 80 percent in 2024. The benefits of AI for highereducation are transformational.
5 use cases for generative AI in highereducation from our campus partners Here are a few of the use cases that I have tried to capture for the entire value chain spanning across university campus partners, student experiences, and digital marketing strategy. I’d highly appreciate that!
Reading Time: 12 minutes As we navigate through 2024, the landscape of highereducation marketing is evolving at an unprecedented pace. At HEM, we have dedicated the past 15 years to helping educational institutions thrive through innovative and effective marketing solutions. Contact HEM today!
However, the demands of modern education require more than just experience; they call for ongoing growth and refinement. Pursuing highereducation equips teachers with advanced skills, fresh perspectives, and deeper knowledge, enabling them to meet the evolving needs of their students and communities.
How Elmira College Enrolled Their Best Class in 10 Years Despite FAFSA Fiascos and Campus Silos Dennis Kelly, Elmira College Dennis Kelly has seen a lot in his 30 years in highereducation. However, like many small colleges around the country, it struggled in an increasingly difficult highereducation environment.
Reading Time: 7 minutes Customer Relationship Management (CRM) systems have become essential tools in highereducation, transforming how universities interact with prospective students, current students, alumni, and other stakeholders. Understanding HigherEducation CRM What is a CRM in highereducation?
To keep up with these demands, highereducation has become essential for career advancement in nursing. If you are considering taking your nursing career to the next level, understanding the benefits of highereducation is the first step. With highereducation, you can take an active role in improving healthcare delivery.
They include institutions that exist to push the boundaries Among small, rural liberal arts colleges is a subset of schools founded at different times and for different reasons to challenge the status quo in highereducation and to turbocharge the notion of education as an engine of social good.
Are you an admissions leader considering using a call center to help address your challenges with student enrollment? If so, you probably feel unsure about how to decide between all of the options out there.
Is your admissions team unable to get to prospective student leads quickly enough? Or does the outreach strategy need improvement? Are you struggling to hit your enrollment goals and looking for ways to improve admissions conversions?
Fresh data RNLs research studies show a big disconnect between what highereducation offers and what students need. A new report from the Western Interstate Commission for HigherEducation is waving red flags about dropping enrollment numbers and workforce gaps if colleges can’t step up their game and prove their worth.
I serve as an academic advisor at a large university which puts me in the unique position of witnessing firsthand what most of you only speculate about highereducation and the college experience today.
Do you want to increase student enrollment and feel that outsourcing part of your admissions process can help you get there? If so, you’re probably considering hiring an admissions partner to communicate with your prospective students.
Reading Time: 11 minutes Student retention remains one of the biggest challenges in highereducation, with dropout rates continuing to concern institutions worldwide. For colleges and universities today, student retention in highereducation has evolved into something far more holistic than it once was.
January Farmers Mutual Hail Company National FFA Scholarship This provides $1,500 to an individual who is a fourth year high school student or in college, who plans on obtaining a bachelors degree in one of four specified areas at a highereducational institution, who has a GPA of 3.0 The deadline to apply is January 9th.
faced the social and educational upheavals of the pandemic.Now those college-bound students confront a highereducation landscape thrown into uncertainty by actions of a new federal administration. As Im sure you also know, the president has directed that the Department of Education (DOE) beclosed , with some functions (e.g.,
At HigherEducation Marketing, we’ve spent years refining approaches that yield measurable results for schools offering language learning programs. The post Maximizing the Impact of Digital Advertising for Language Learning Programs appeared first on HigherEducation Marketing.
The expectations of highereducation faculty and staff have changed. The refreshed College Employee Satisfaction Survey from RNL is more than just a survey; it’s a comprehensive tool that empowers highereducation institutions to thrive by fostering a healthy campus culture and satisfying work environment.
Let’s face it, the world of online highereducation is a whirlwind. To learn more about RNL’s AI Education offerings, click here. Don’t get left behind in the AI transformation for highereducation. Empower your leadership and staff to harness the power of AI.
As highereducation faces what experts call an “ enrollment cliff ,” with projections showing a potential 15% decline in traditional college-aged students, institutions are radically re-imagining their recruitment strategies.
…and What You Need to Do to Stay Ahead The highereducation enrollment landscape is undergoing a significant transformation, driven by shifting demographics , technological advancements , and economic uncertainty.
We have over 15 years of experience in education marketing to draw from, so we know the strategies that give the best results. In this blog post, we’ll explore the basics and essentials of multi-channel marketing in highereducation. Understanding Multi-Channel Marketing in HigherEducation What is multi-channel marketing?
Crisis preparedness From pandemics to natural disasters disrupting highereducation, having a comprehensive crisis management plan is essential. With AI revolutionizing the college journey for students and families, you need to ensure you have a sound AI governance framework.
At HigherEducation Marketing, weve spent years refining our approach to online student recruitment, and were excited to share ten proven strategies that can take your recruitment efforts from awareness to enrollment this year. In 2025, brochures and campus visits alone are no longer enough.
Understanding this demographic isn’t just importantit’s crucial for the future of highereducation. The future of highereducation may well depend on how effectively we serve these 7-8 million families caught in the middle. The old system of navigating college planning isn’t cutting it anymore.
To help schools navigate the intricacies of video advertising and other digital campaigns, HigherEducation Marketing offers specialized paid advertising services. The post 5 School Advertising Ideas: Top Dos and Don’ts appeared first on HigherEducation Marketing.
At RNL, we’re constantly looking at the trends shaping highereducation, and AI is definitely a big one. Ultimately, success in today’s ever-evolving highereducation landscape hinges on a delicate balance: embracing the power of technology like AI while never losing sight of the fundamental importance of human connection.
It will also prepare you to soak up all of the excellent highereducation knowledge that will be shared during the RNL National Conference. To be the best leader you can be, you need inspiration, relationships within your community and the ability to be mindful and aware of what you and your team need to be successful.
The importance of swift technical support in highereducation cannot be overstated, as exemplified by several leading institutions. Moreover, a number of innovative platforms such as RNLs Compass digital assistant provide AI-powered chatbots designed for highereducation.
Answer: In 2025, education marketing will focus on data-driven, personalized, transparent, and multi-channel strategies to engage students effectively. The post Get Results in 2025: Key Education Marketing Strategies for Success appeared first on HigherEducation Marketing.
At HigherEducation Marketing, we specialize in helping schools like yours unlock the potential of these strategies and many others. The post Your Students, Your Story: Elevating Education Marketing with UGC and Student Ambassadors appeared first on HigherEducation Marketing.
The post How to Enhance Local SEO for K-12 School Websites appeared first on HigherEducation Marketing. One of the most powerful steps you can take when marketing to K-12 students families in your area is to claim and optimize your Google My Business (GMB) profile.
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