Enrollment Builders

OCTOBER 26, 2021

Institutions have thousands of leads and wonder why they don’t turn into students. The answer is that the institution doesn’t build a relationship with each lead. Colleges and universities flood prospects with email, one-off calls, and print pieces designed to inform the prospect about the institution. When there’s no consistent, systematic approach to building a relationship with those prospects, then the “relationship” that’s built is simply transactional (e.g., Apply Now!

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The Enrollment Marketer

OCTOBER 27, 2021

As a digital marketing agency, we’re always on the hunt for ways to adapt and improve. We’ve known for a while now that “email opens” are decreasing in value as an email engagement metric, and with Apple’s recent product release, it’s now critical for marketers everywhere to fast-track the “death of the open rate” and adjust their overarching strategies.

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Brand College Consulting

OCTOBER 26, 2021

The number of admissions applications to law schools in the U.S. this year has increased 28% from last year, according to the Law School Admission Council (LSAC). Applications this year were at their highest level since 2011, and that’s creating difficulty for students facing more competition in admissions. It’s also complicating admissions for law school admissions professionals, which in some cases have resorted to asking accepted students to defer their admissions to a later semester or schoo

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Office of Undergraduate Admission Blog

OCTOBER 26, 2021

Insights on applying Early Decision from our director of undergraduate admission, Liz Kinsley We get a lot of good questions about the differences between our Early Decision and Regular Decision application programs—especially this time of year, as seniors are refining their college lists. And even as most of us have returned to in-person daily life, this.

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Othot

OCTOBER 22, 2021

Nothing unites a campus like course registration. If this little-known slogan sounds unfamiliar to you, it could be because (A) I just made it up and (B) there’s an opportunity for you and your colleagues to put student scheduling under the microscope.

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College Planner Pro

OCTOBER 21, 2021

Different paths on the journey to self-knowledge and enlightenment We’ve all probably “wished we knew then, what we know now” at least a few times in our lives. Especially when it comes to decisions that, in hindsight, we might have approached differently had we had the benefit of insights into our skills, talents, abilities, aptitudes, and preferences.

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Enrollment Builders

OCTOBER 21, 2021

Being down in enrollment causes panic for any admissions executive. During this stressful time, any number of thoughts run through your head. You’ve either heard it said or thought to yourself: “If we had more leads at the top of the funnel, we would have hit our goals.” Sure, because more in equals more out, right?

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The College Solutions Blog

OCTOBER 19, 2021

Applying early decision to college is often a highly effective way to increase the odds of getting accepted at many schools that offer this admission option. At plenty of colleges, applying early action can also boost admission odds. Not surprisingly then, teenagers are increasingly applying early decision and early action to schools and the pandemic helped escalate this trend.

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Humbach Education Consulting

OCTOBER 15, 2021

Start Early, Apply Early The vast majority of colleges give students automatic consideration for merit scholarships if they apply Early Action (read: no separate application). November 1 is a huge deadline for Early Action (non-binding) Applications. That said, UGA and University of South Carolina, to name two, have an October 15 deadline. Know your deadlines.

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Admissions Madness

OCTOBER 11, 2021

Let’s clear the air about one of the touchiest subjects regarding the college essay. There are many misconceptions about discussing trauma or injuries in college essays. Many applicants who have experienced significant hardship are afraid to share their experiences because they don’t want to seem like “a sob story.” Other applicants who have lived privileged and relatively trauma-free lives worry that their lack of hardship or inability to write “a sob story” will somehow decrease their admissio

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The Enrollment Marketer

OCTOBER 11, 2021

The rules of the email marketing game are changing fast. Apple’s iOS 15 Privacy Updates are bringing a new set of privacy protections to email — great for consumers, disruptive for enrollment marketers. Note that we didn’t say “harmful/bad/tragic” for enrollment marketers because there’s actually a reason to be thankful for the privacy updates! The Sparknotes version of the iOS 15 privacy update is that email open rates and location data will become increasingly unreliable metrics/data points fo

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Enrollment Builders

OCTOBER 18, 2021

As the person ultimately responsible for ensuring enrollment growth at your institution, you will be challenged with “defending” and advancing any changes to existing plans. You may find yourself wondering. "What will leadership (and my team) want to know about my plan to introduce a Contact Center partnership ?". Wouldn't it be wonderful if you could guess what questions might be asked of you before these presentations?

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Enrollify

OCTOBER 13, 2021

A prospective student showed interest, asked questions, and committed to attending your college. Now, it’s been weeks (or even months) and they haven’t deposited. And, you haven’t heard back from them.

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Admissions Village

OCTOBER 8, 2021

Federal Methodology, as expressed in the form “FAFSA,” is used for awarding federal student aid. Any student who wants to be considered for federal aid must complete a FAFSA form. Applying to FAFSA is free. The FAFSA looks at students’ and parents’ (if a student is a dependent) financial information to determine what they can afford to pay, the EFC (Expected Family Contribution).

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Admitted

OCTOBER 7, 2021

iStock. In 2010, the federal government eliminated the bank-based student loan program (formerly the Federal Family Education Loan Program, or FFELP) in favor of originating loans directly from the Department of Education). The move saved the federal government more than $10 billion in payments to banks—funding that has since been used to increase student aid.

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the college spy

OCTOBER 1, 2021

The role of standardized tests in the college admissions process has always been difficult to understand, with most people overestimating their importance at most colleges. Now, with more colleges allowing applicants to apply without test scores, it is even harder to decipher how test scores (or the lack thereof) will impact an applicant’s likelihood of acceptance.

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The Enrollment Marketer

OCTOBER 5, 2021

With Apple’s ongoing (and honorable) mission to cater to buyer preferences, higher ed institutions can follow suit by incorporating new best practices into their student recruitment and email marketing strategies that don't rely so heavily on email open rates. The situation (ICYMI): Apple’s release of iOS 15 on September 20 comes packed with new features, including: 1.

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AHM Advising

OCTOBER 29, 2021

If you are looking for evidence that being on the Common Application helps a university increase its application volume, look no further than UGA. For Fall 2021, the first season that UGA was a choice on the Common App, they saw a 40% increase in applications. Prior to last year, students had to apply to UGA through the university's application portal.

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Enrollify

OCTOBER 27, 2021

If there’s one thing to take away from this blog, it’s this: Before you hit send, ask yourself, “Is this valuable information for students?”.

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Admissions Madness

OCTOBER 22, 2021

Admissions professionals prefer to pat each others’ backs at exclusive conferences and virtue signal superficial support for marginalized demographics on social media and woke press releases. Even the best collection of the world’s most thoughtful and conscientious higher education professionals and admissions counselors participating in a broken admissions system will still produce unintended consequences that damage society more than they help.

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Admitted

OCTOBER 4, 2021

iStock. You completed the Free Application for Federal Student Aid (FAFSA) and submitted all the needed paperwork. Now you are enrolled in school and your friends are talking about getting a refund check. An email sent from your college says the funds will be available soon. Spring break is coming up and some of your friends are talking about going to the beach.

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THE SOUTHERN SCOPE – COLLEGE ADMISSIONS BLOG

OCTOBER 15, 2021

Hispanic Heritage Month – Member Spotlight. Karen Vargas, Dean of Admissions, Wake Forest University (NC). Tell us about your journey in the field of education and as an admissions/counseling professional. What are you most proud of accomplishing? . My passion for college admissions began when I was a student at Haverford College (PA). From tours to overnight programs, I volunteered for it all.

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The College Solutions Blog

OCTOBER 19, 2021

In my last college blog post, I wrote about the pros and cons of applying to college early decision. Here is more to consider before you apply early decision or early action to college: 1. While students who apply early decision to a college must promise to attend the school, as a practical matter, a college can’t force an accepted student to attend.

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AHM Advising

OCTOBER 27, 2021

Since it is October 27 and many students are furiously preparing applications to hit the November 1st Early Decision deadline, I thought I would remind you what you need to think about when considering an Early Decision application. 1) You can only apply ED to one school. You are, however, allowed to also apply to schools using the Early Action deadline.

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Parry College Counseling: College Admissions Blog

OCTOBER 12, 2021

Because University of Washington – Seattle is our local public flagship (and an excellent one, too!), the majority of my seniors end up applying each fall. This is the time of year when I receive messages of dismay when students realize that not only is UW-Seattle not on the Common Application, but that they are one of the only colleges that exclusively uses the Coalition Application.

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Admissions Madness

OCTOBER 18, 2021

Some things never change, and elite universities are no different. College admissions is rife with a bias for the status quo. We exhibit an implicit preference for a system whose alternatives are impossible to imagine, also known as system justification. Politicians will not reform a system that benefits their offspring and helps fill their staff. Parents with multiple children start to suspect something is off once their youngest finishes applying.

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THE SOUTHERN SCOPE – COLLEGE ADMISSIONS BLOG

OCTOBER 11, 2021

Hispanic-Serving Institutions. by the Inclusion, Access & Success Committee. The story of higher education in the United States and the territories it colonized cannot be told without recognizing and celebrating, among other things, the influence on and contribution to higher education from Hispanic-identifying students and educators past, present, and future.

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THE SOUTHERN SCOPE – COLLEGE ADMISSIONS BLOG

OCTOBER 10, 2021

Indigenous Peoples’ Day. (*Updated post from 2020). by Rachel Fried, Director, Public School Initiative. Basic cultural comprehension goes a long way. Often, schools and individuals are unsure where to even begin with Native recruitment and retention. The reality is, simple transformations can have great significance. As college access practitioners, a first step can be to look inward at institutional and individual language, references, and resources through a critical indigenous lens.

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Admissions Madness

OCTOBER 15, 2021

I talk a lot about the college admissions madness and elite universities, but what is the scope of the admissions madness? How many families are applying for America’s top 50 or so universities? What do I mean by an “elite university”? When I generalize about elite universities, I have in mind the campuses for whom it is the majority of their applicants’ first choice.

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Admissions Madness

OCTOBER 7, 2021

The University of Southern California has arguably the most annoying application among all American universities. But let me offer a few compliments first. USC admits a much higher ratio of transfer students than their elite private university peers. They offer generous merit scholarships to help make their education more affordable. They have an above-average rate of first-generation college students on campus, although still low at 22%.

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AHM Advising

OCTOBER 15, 2021

You've seen some spotlights before on other CTCL schools - colleges that share the mission of offering personalized and student-centered experiences. Allegheny is one of these, and also earns the distinction of being one of the oldest colleges in the country - it celebrated its bicentennial in 2015. Allegheny is a 100% residential campus located amidst the rolling hills of Pennsylvania in Meadville, a town of 13,000 full-time residents and 2,000 college students, just 40 minutes from Erie, PA an

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