Remove Campus Tours Remove Events Remove Orientation
article thumbnail

Mastering Multi-Channel Marketing for School Enrollment: Strategies for Consistent Student Engagement

HEM (Higher Education Marketing)

Example : Randolph Macon College splatters social media images of students partaking in school events across their website. Video content, shown via virtual tours, student testimonials, and even faculty introductions also provide valuable insights into what the campus environment and overall student experience look like.

article thumbnail

How Schools Are Using Snapchat to Attract, Engage, and Convert Students

HEM (Higher Education Marketing)

From personalized outreach and peer-led takeovers to geofilter-powered event promotion, Snapchat school digital marketing campaigns meet students on their terms with content that feels spontaneous, creative, and real. This feature helps schools showcase campus life, events, and student takeovers in a way that feels immediate and engaging.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Start the New Year Right: A Step-By-Step Guide to Refreshing Your Education Marketing Plan for 2025

HEM (Higher Education Marketing)

Emerging technologies like augmented reality (AR) and virtual reality (VR) can bring your campus to life for prospective students, offering immersive experiences that go beyond static images or videos. Consider hosting live Q&A sessions or interactive events to foster direct engagement.

article thumbnail

How to Effectively Advertise to College and University Students: Trends and Insights

HEM (Higher Education Marketing)

On-Campus Media Dont underestimate the power of physical presence when advertising at colleges. Traditional channels like campus bulletin boards, posters in dorms or the student union, campus newspaper ads, and flyers still have value, especially for promoting campus events.

article thumbnail

The Real Playbook for International Student Recruitment in 2025

Niche

Virtual events that don’t suck Students aren’t flying out for campus tours anymoreand your two-hour PowerPoint webinar isn’t cutting it. These events build connections, reduce anxiety, and turn curiosity into commitment. Stop treating digital like a checkboxtreat it like your #1 pipeline.

article thumbnail

Not converting? It might be your website

Niche

How to do it : Centralize information: Create a one-stop shop with clear and easily accessible information on enrollment, housing, orientation, financial aid and other crucial details so students stay on track. In addition to simplifying the process, youll help organize their to-dos so they dont miss important deadlines.

article thumbnail

Notre Dame Supplemental Essays 2024-2025: Writing Tips + Examples

AdmissionSight

Is it academics, extracurriculars , campus culture, faith, or something else? Did a specific event, mentor, or hardship influence what you value in a college? Look back at any notes from campus tours or research you did while exploring schools for inspiration. Why is it so important to you? Reflect on past experiences.