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HEM (Higher Education Marketing)
AUGUST 6, 2025
In this article, we break down the 7 best practices for higher education websites , with examples from institutions putting them into action. Why is mobile responsiveness crucial for higher education websites? Source: California Baptist University How can improving website speed benefit my higher education institution?
HEM (Higher Education Marketing)
NOVEMBER 27, 2024
Reading Time: 14 minutes The rapid growth of the internet and social media have created a thriving online space for prospective students to explore educational offerings. It has also paved the way for a vibrant market that educational institutions can explore to attract students and boost their enrollment numbers. Contact HEM today!
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Ruffaloni
MARCH 19, 2025
As higher education faces what experts call an “ enrollment cliff ,” with projections showing a potential 15% decline in traditional college-aged students, institutions are radically re-imagining their recruitment strategies.
HEM (Higher Education Marketing)
JUNE 18, 2025
They’re researching schools on their phones between classes, watching campus tours on YouTube, and chatting with peers online to compare experiences. If someone downloaded a course calendar, send a follow-up series about faculty highlights, career paths, or student testimonials from that program. Much better. But be respectful.
AdmissionSight
MAY 31, 2025
A Princeton campus tour is the best way to get a real feel for the place, whether you’re seriously applying or just want to walk the same paths as Michelle Obama and F. This guide breaks it all down: what each tour includes, how long the Princeton campus tour is, and what to expect once youre on the ground (or on Zoom).
HEM (Higher Education Marketing)
FEBRUARY 15, 2024
Reading Time: 9 minutes In the competitive realm of educational marketing, adequately optimized landing pages are a significant asset for connecting with potential students and enhancing recruitment strategies. Source: HEM Educational marketers must champion the use of both methods to enhance campaign success.
HEM (Higher Education Marketing)
OCTOBER 9, 2024
Reading Time: 10 minutes Remarketing has become an essential component of digital marketing strategies across industries, and the higher education sector is no exception. App Remarketing App remarketing is useful for reaching users who have downloaded your institution’s app or engaged with your content via a mobile app.
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