Remove what-first-gen-families-want
article thumbnail

Adult learners: Who they are & what they want from college

EAB

Blogs Adult learners: who they are and what they want from college Across the last few years, colleges and universities have increasingly prioritized adult learner enrollment to offset declining undergraduate enrollment and diversify revenue streams. Here’s what to do next.

article thumbnail

How to Create the Perfect Lead Gen Landing Page for Your School

HEM (Higher Education Marketing)

Continue reading to discover how to create the perfect lead gen landing page for your school! What Is a Lead Gen Landing Page, and Why Do You Need One? When masterfully crafted and executed, landing pages can become potent tools for helping schools attract, engage, and convert prospective students. Get in touch with us today.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Our top five lessons on lead generation for graduate and adult programs in 2024

EAB

Blogs Our top five lessons on lead generation for graduate and adult programs in 2024 Insights and resources from a year of lead generation innovation As I look back on 2023, I’m struck by just how much we learned about the challenges that graduate and adult enrollment leaders face when it comes to lead generation.

article thumbnail

What Advancement Leaders Can Learn from Enrollment Leaders About Gen Z

EAB

Blogs What Advancement Leaders Can Learn from Enrollment Leaders About Gen Z Three tactics to strengthen your advancement strategy There’s no denying the profound impact Generation Z has had on higher education. The first generation exposed to technology from an early age, Gen Z is comprised of “digital natives.”

article thumbnail

4 Digital Marketing Channels to Harness for Student Recruitment in 2023

EAB

Blogs 4 Digital Marketing Channels to Harness for Student Recruitment in 2023 When it comes to recruiting Gen Z and optimizing student lead generation, the question isn’t the degree to which you should lean on digital channels; rather, it’s which digital channels you should prioritize at any given time.

article thumbnail

The top 5 ways prospective graduate and adult learners are finding your programs

EAB

Blogs The top 5 ways prospective graduate and adult learners are finding your programs Insights from EAB’s new survey of 3,800+ graduate and adult learners It may be hard to believe, but many of your current adult learners—and the students making their way through the enrollment funnel for your graduate and adult programs right now—belong to Gen Z.

article thumbnail

Crafting a Standout Virtual Tour: A Conversation with EAB’s Creative Director of Enroll360 Virtual Tours

EAB

Blogs Crafting a Standout Virtual Tour: A Conversation with EAB’s Creative Director of Enroll360 Virtual Tours In recent years, the world of virtual tours has undergone a significant transformation. AK: What are the top trends you’ve witnessed in the virtual tour space over the last several years? First impressions matter.