Remove tag Data
article thumbnail

Higher Ed On-Page SEO: A Comprehensive Guide to Elevating Your Web Content

HEM (Higher Education Marketing)

Optimize Your School Web Page’s HTML Elements and Meta Tags Your school website’s code plays a significant role in how search engines crawl your content and whether or not they display your webpage in the SERP. These tags allow web crawlers to index your page accurately and determine its relevance to different keywords.

article thumbnail

Navigating Privacy Controls with Google Analytics 4 (GA4)

EAB

Blogs Navigating Privacy Controls with Google Analytics 4 (GA4) By Adnan Sosic Adnan Sosic serves as the Director of Marketing Analytics in EAB’s Agency team, focused on helping colleges and universities design audience centric and action oriented.edu content strategy. Data minimisation in GA4 is achieved through an event-based data model.

article thumbnail

The Countdown to GA4 Has Begun: What Should Your School Do Next?

HEM (Higher Education Marketing)

It collects data differently, takes a different approach to data privacy, and even relies on different metrics than in GA3 (for instance, gone are bounce rate and time on site metrics, replacing them are newer engagement rate metrics). Check that the tag collects data. Otherwise, start afresh with the first option.

article thumbnail

Meta Conversions API: Exploring A Vital Tool In Educational Marketing

HEM (Higher Education Marketing)

Due to mounting concerns about internet security and user privacy, data collection presents a significant challenge for educational marketers, decreasing the reliability of tools like Cookies. With this in mind, how can you ensure that you can continue to access the data you need to reach marketing objectives for your school?

article thumbnail

Meta Conversations API: Exploring A Vital Tool In Educational Marketing

HEM (Higher Education Marketing)

Due to mounting concerns about internet security and user privacy, data collection presents a significant challenge for educational marketers, decreasing the reliability of tools like Cookies. With this in mind, how can you ensure that you can continue to access the data you need to reach marketing objectives for your school?

article thumbnail

Future-Proofing SEO for Universities and Colleges

HEM (Higher Education Marketing)

This blog aims to provide insights into future-proofing SEO for universities , allowing you to navigate the ever-changing digital landscape effectively and maintain your institution’s visibility in search engine results. The landscape of SEO is constantly changing, with new trends emerging and old tactics becoming obsolete.

article thumbnail

When Is the Best Time to Take the SAT?

SSA Online College Prep

Get more SAT prep tips on our blog. It allows the College Board to gather data on who gets each question right and wrong. They use this data to determine which questions are hard for the majority of test-takers. They aggregate that data into a central database. What are past year average scores and percentiles?

SAT 98