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How To Design and Implement an Effective Student Ambassador Program in Higher Education

HEM (Higher Education Marketing)

Reading Time: 10 minutes In the dynamic landscape of higher education, institutions constantly seek innovative strategies to enhance their brand visibility, improve student engagement, and foster a sense of community. Students want to see themselves in your school’s marketing material. What Is A Student Ambassador Program?

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Fundraising During Uncertain Times: What Not to Do

EAB

Blogs Fundraising During Uncertain Times: What Not to Do The first two decades of the 21st century have already witnessed several major disruptions with significant economic impacts, from three recessions to the pandemic to today’s hiring crisis. Use this button style if this is the primary CTA on your page. Ready to find out more?

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An agile solution to higher ed problem solving

EAB

Blogs An agile solution to higher ed problem solving A new change management model for UW Oshkosh January 31, 2023 Kimberly Langolf Chief of Staff, Finance and Administration, University Affairs, University of Wisconsin Oshkosh The views and opinions expressed are those of the author and do not necessarily represent the views or opinions of EAB.

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Supporting research in a world of finite resources

EAB

Blogs Supporting research in a world of finite resources January 31, 2023 Christopher Tycner Associate Dean of College of Science and Engineering, Central Michigan University The views and opinions expressed are those of the author and do not necessarily represent the views or opinions of EAB. Learn more about the program and future cohorts.

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Promotional Videos for Schools: Simple Yet Effective Approaches to Video Marketing

HEM (Higher Education Marketing)

Reading Time: 11 minutes A compelling video can do wonders to improve your school’s engagement and brand awareness. After all, it can serve as a visually captivating way to showcase your school and its community. Even schools with a modest budget or limited resources can create powerful videos that resonate with prospective students.

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Measuring Success: Key Metrics for Evaluating Meta Campaigns in Education

HEM (Higher Education Marketing)

Reading Time: 9 minutes In today’s education market, Meta advertising campaigns are key for successfully reaching prospects. However, running ads on platforms like Facebook and Instagram alone won’t yield results if your school does not regularly analyze key performance indicators and metrics.

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Credentials and Certifications that add $$ to Your Salary

Peterson's Blog

Obtaining additional credentials and certifications can be a great way to progress your career and maximize your salary potential. It’s also a great opportunity to learn more about the topics within your field or even help you enter into a new industry. Read more about earning a CISSP certification here.