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Whether its a message from an admissions counselor, a current student, or a faculty member, the goal is to spark real connection. Evan Bennett, Director of Admissions, Wheaton College Again and again, the panel kept coming back to the power of videonot just for personalization, but for showcasing life on campus.
Whether it’s a livestream, a digital campustour, or a short webinar, giving families more than one way to experience your school expands your reach. Hands-on demos. Its Fall Open House schedule is broken into short sessions: for example, a 15-minute welcome and admissions overview followed by a 15-minute “Why Liberal Arts?”
Sharing news on campus expansions, online or hybrid learning policies, admissions deadlines, new faculty, and other updates is also a great option. For instance, an alumni group makes it possible for your admissions team to reach out and invite different alumni to speak or share potential job opportunities.
Dig into information about your transfer students’ experience It’s likely that your student-facing staff (Admissions, Credit Evaluators, Advisors) already have significant evidence about barriers in their own processes or common anecdotes reported by students. Does Admissions conduct an intake or deferral survey of transfer students?
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