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From First-Year to Graduation: How Email Marketing Nurtures Student Retention

HEM (Higher Education Marketing)

Reading Time: 11 minutes Student retention remains one of the biggest challenges in higher education, with dropout rates continuing to concern institutions worldwide. For colleges and universities today, student retention in higher education has evolved into something far more holistic than it once was.

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Student Satisfaction at HBCUs

Ruffaloni

HBCUs play a crucial role in advancing educational equity, fostering leadership, and preparing students to excel in a global workforce. Through these efforts, RNL demonstrates a commitment to empowering HBCUs with the tools and knowledge necessary to thrive in a competitive educational landscape. Despite comprising roughly 3% of U.S.

Retention 130
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Understanding CRM Systems For Universities – What Function Do They Serve?

HEM (Higher Education Marketing)

Reading Time: 7 minutes Customer Relationship Management (CRM) systems have become essential tools in higher education, transforming how universities interact with prospective students, current students, alumni, and other stakeholders. Understanding Higher Education CRM What is a CRM in higher education?

Retention 105
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Understanding The Role of Data Analytics in Higher Education

HEM (Higher Education Marketing)

Reading Time: 8 minutes Data analytics has become the cornerstone of effective decision-making across industries, including higher education marketing. But what does data analytics mean in the context of higher education marketing, and how can you apply it to achieve tangible results? Contact HEM today!

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Family Matters: The Role of Parents in College Admissions

Niche

From merit and need-based to transfer and retention scholarships, review current scholarship offerings for incoming freshmen and expand opportunities where you can. One college really set itself apart by sending a parent package that effectively highlighted the institution’s educational philosophy and core values uniquely.”

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The Real Playbook for International Student Recruitment in 2025

Niche

According to the Institute of International Education (IIE), international enrollment in the U.S. Institutions winning abroad are doubling down on partnerships with international high schools, local counselors, and education groups who already have the trust you’re trying to earn. in geopolitical strategy.

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The top family engagement resources of 2024 — it’s CampusESP Wrapped

CampusESP

Time to recap the top resources, advancements, and moments in higher education family engagement. This research highlights how family engagement boosts student retention Top Feature Releases We interviewed over 50 customers to learn what family engagement pros really need, and we released over 1,600 product enhancements in responce!