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Higher Ed On-Page SEO: A Comprehensive Guide to Elevating Your Web Content

HEM (Higher Education Marketing)

Optimize Your School Web Page’s HTML Elements and Meta Tags Your school website’s code plays a significant role in how search engines crawl your content and whether or not they display your webpage in the SERP. These tags allow web crawlers to index your page accurately and determine its relevance to different keywords.

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How to help your student choose a college: A parent checklist

Colorado State University

Once your student has been admitted to colleges, they might be floundering on how to choose one. The setting of the college will be a part of their life as much as the university itself. #2. Make sure they are ready to consider the logistics — and price tag— around each choice. #3. Size of college. READ PARENT BLOGS.

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Digital Marketing for Colleges: Using Remarketing to Drive Impact

Niche

Want to keep updated about the blog? Your Niche Audience is made up of students and parents who are visiting your profile, similar institution’s profiles, or actively searching for institutions like yours. They’re actively researching colleges and may not have taken the next steps to request information, visit, or apply.

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University SEO Strategies For Effective Educational Marketing

HEM (Higher Education Marketing)

Effective University SEO Strategies For Your School Gone are the days of cramming keywords into blog content. By integrating these keywords into their website content, blog posts, and online advertisements, you can significantly improve their visibility on search engine results pages (SERPs).

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13 Tips to Generate More Student Leads

HEM (Higher Education Marketing)

Source: Direct Marketing Done Well Blog The number of leads your online marketing produces is a function of two things: 1) the number of visitors from your target audience that your site attracts and 2) your ability to convert members of that audience into leads. Don’t skimp on this work. It is critical 3.

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13 Tips to Generate More Student Leads

HEM (Higher Education Marketing)

Source: Direct Marketing Done Well Blog The number of leads your online marketing produces is a function of two things: 1) the number of visitors from your target audience that your site attracts and 2) your ability to convert members of that audience into leads. Don’t skimp on this work. It is critical 3.

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SEO for Enrollment Growth: 3 Ways to Elevate Your School’s Strategy in 2023

HEM (Higher Education Marketing)

Create a Winning SEO Strategy for Schools to Gain Better Ranking Opportunities If you’re looking to grow college enrollment with SEO for higher education, you’ll need to start with an SEO strategy. Remember to use headers (H1, H2, and H3 tags) when appropriate, as well as short paragraphs.