HEM (Higher Education Marketing)

JULY 12, 2023

Example: This LaSalle College TikTok video targets students in the decision-making stage of the funnel. By advertising an enrollment promotion, LaSalle College motivates hesitant students to send their applications. Planning where and at what time the shooting will happen is a must.

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HEM (Higher Education Marketing)

OCTOBER 5, 2022

After determining your objective, you’ll be better positioned to plan your content creation and distribution efforts. Example : As a form of self-introduction, Oxford College has created a short video that welcomes prospects and invites them to discover what the school is all about. Source: Conestoga College Continuing Education.

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Campus Tours Placement Higher Education Transition 81

HEM (Higher Education Marketing)

OCTOBER 12, 2022

Incorporating live streams into your video strategy takes a little more time and planning, but the results are well worth the effort. For example, Oxford College created an Instagram post asking current students to share their experiences at the school.

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Campus Tours Higher Education Education Education 105

HEM (Higher Education Marketing)

DECEMBER 6, 2023

Over the past few years, school blogs have emerged as integral components of this endeavor, equipping educational institutions with invaluable resources to elevate their communication, foster engagement, and cultivate a sense of community. What Is a School Blog? A distinctive and authentic brand voice that speaks to your students.

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Placement Education Education High School 85

HEM (Higher Education Marketing)

APRIL 17, 2024

Effective University SEO Strategies For Your School Gone are the days of cramming keywords into blog content. By integrating these keywords into their website content, blog posts, and online advertisements, you can significantly improve their visibility on search engine results pages (SERPs).

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Education Education University University 81

HEM (Higher Education Marketing)

MAY 15, 2024

In this comprehensive blog, we will delve into 7 common reasons that posts might need to receive the engagement you desire. You must plan your content when you commit to a regular posting schedule. This planning ensures your content is well-thought-out, relevant, and aligned with your marketing goals.

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Retention Concentration Education Education 72

HEM (Higher Education Marketing)

JANUARY 3, 2024

Source: Direct Marketing Done Well Blog The number of leads your online marketing produces is a function of two things: 1) the number of visitors from your target audience that your site attracts and 2) your ability to convert members of that audience into leads. Don’t skimp on this work. It is critical 3.

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