HEM (Higher Education Marketing)

OCTOBER 12, 2022

Potential applicants might have questions concerning specific programs, deadlines, or upcoming events. In the example below, Manchester University responded to a comment from an alumnus sharing her experience of the school’s advising services. Example: Stanford University created a tweet celebrating the victory of its football team.

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BestColleges

MAY 30, 2023

Amid big tech layoffs earlier this year, Johns Hopkins University offered recently laid-off workers up to $30,000 to pursue a master of business administration (MBA) degree. MBAs can open the door to a wide range of career opportunities and higher pay, but these programs often come with a hefty price tag. undergraduate GPA.

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BestColleges

AUGUST 7, 2023

Education at historically Black colleges and universities (HBCUs) holds immense value. Many HBCU programs come with a relatively affordable price tag. Students at Allen University pay an annual tuition of about $13,000. Allen University holds SACSCOC accreditation. An added bonus?

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HEM (Higher Education Marketing)

OCTOBER 5, 2022

Example : Toronto Metropolitan University (previously Ryerson University) shares a video filmed by a student. Here, the student’s personality shines as she goes over what she typically eats in a day as an online student at the university. Another trick is to incentivize prospects to apply.

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HEM (Higher Education Marketing)

DECEMBER 6, 2023

Over the past few years, school blogs have emerged as integral components of this endeavor, equipping educational institutions with invaluable resources to elevate their communication, foster engagement, and cultivate a sense of community. What Is a School Blog? A distinctive and authentic brand voice that speaks to your students.

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HEM (Higher Education Marketing)

DECEMBER 28, 2022

Generally speaking, marketing platforms and channels have their own tracking codes and applications. When it comes to Google ads conversion tracking, you’ll need to configure a Google tag on your school’s website and set up your attribution model once you define your conversion. Not sure how to get started?

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HEM (Higher Education Marketing)

DECEMBER 14, 2022

Since inbound marketing covers a range of areas – from blog content and social media to email marketing – you can use your audit as a tool for catching any branding inconsistencies across different channels and platforms. Here, blog posts share student voices, alumni stories, and application advice. Source: Minerva University.

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HEM (Higher Education Marketing)

APRIL 17, 2024

Reading Time: 11 minutes Today, universities seeking to improve awareness and boost enrollment face a unique challenge: how to stand out among many competitors and reach the right people online. The key to success lies in the effectiveness of the university’s marketing strategies.

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College Essay Guy

JANUARY 3, 2024

Surely there’s more to it than what’s in this one blog post.” TABLE OF CONTENTS (click to skip ahead) Business major application: Building a narrative Business majors: Where should you narrow your focus? Important to Know: FAFSA stands for Free Application for Federal Student Aid. I’m open to a little competition.) “But

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The College Solutions Blog

OCTOBER 19, 2021

In my last college blog post, I wrote about the pros and cons of applying to college early decision. A growing number of schools offer a second ED round with the application deadline often on January 1. Here are some of the colleges that offer ED II: American University. Brandeis University. Bryant University.

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HEM (Higher Education Marketing)

MAY 17, 2023

A school page gives a school, college, or university the chance to present itself and showcase its community and academics. The information you’ll need to add includes the name of your school, a tagline if applicable, and a description along with a website and physical address.

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HEM (Higher Education Marketing)

MAY 15, 2024

In this comprehensive blog, we will delve into 7 common reasons that posts might need to receive the engagement you desire. When your content resonates with your audience, they are likelier to like it, share it, and take the desired actions, such as signing up for your newsletter or submitting an application.

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HEM (Higher Education Marketing)

AUGUST 31, 2022

These changes naturally impact your metrics, making it trickier to compare data from Universal Analytics (UA) to GA4. That’s because a global site tag gets triggered on every page that generates a pageview. However, you’ll still need to rely on Google Tag Manager to properly set up some of your events. In GA4, you can now do so.

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