HEM (Higher Education Marketing)

JUNE 7, 2023

Basically, it’s a marketing approach that uses different distribution and promotion platforms to reach target audiences. The idea is that by having a presence on multiple platforms and using different channels, you can provide prospects with multiple ways of engaging with your school. What type of messaging will resonate with them?

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HEM (Higher Education Marketing)

OCTOBER 26, 2022

Reading Time: 12 minutes Before choosing a school for their child, parents often conduct a lot of research. By applying techniques in SEO for private schools, you can make sure that your school is top of mind during the parent research process. You can apply different SEO strategies to prove your website’s value in the SERP.

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Private School Enrollment Education Education 73

College Essay Guy

MAY 9, 2024

Sometimes “vocational school” is used interchangeably with “trade school” or “tech school”, though there can be differences (which we’ll cover below). They all provide focused training and education for specific careers or trades, emphasizing practical skills and hands-on experience. However, there are some differences.

Associate's Degree 52

Associate's Degree Tuition Placement Financial Aid 52

EAB

MAY 17, 2023

Blogs Five Things University Leaders are Prioritizing This Year (And Two They Should Be) The results from EAB’s Spring 2023 Pulse Survey are in! While our analysis validated many topics on our research agenda, we also surfaced a handful of surprises.

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Retention University University Higher Education 105

BestColleges

SEPTEMBER 15, 2023

It’s easy to get confused by the acronyms, but MSIs play a critical role in higher education. And there are many different types of MSIs, including population-based and mission-based colleges. MSIs were created as a response to support these students and increase their access to higher education.

Minor 52

Minor Higher Education Mentorship Mentorships 52

HEM (Higher Education Marketing)

APRIL 10, 2024

Those interested in pursuing a business education will likely be active on this platform. While most self-reported data from social media users raises concerns about accuracy, LinkedIn is different. Industry insights, academic achievements, student and alumni success stories, and faculty research perform very well on LinkedIn.

Campus Tours 92

Campus Tours Out-of-State Enrollment Education 92

College Essay Guy

MAY 9, 2024

Trade school programs Trade school programs How is a trade school different from college? A trade school (sometimes called a vocational school or technical school, though those can also mean different things) prepares students to work in specific fields requiring technical expertise. Still, it’s not without its drawbacks.

Financial Aid 52

Financial Aid Loans Associate's Degree Tuition 52

EAB

NOVEMBER 14, 2023

Blogs To design microcredentials that meet student needs, follow these 3 steps Professional, continuing, and online education (PCO) units are facing pressure to quickly stand up microcredential offerings. Prospects are interested in continuing their education but are daunted by the idea of enrolling in a full master's degree.

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Bachelor's Degree Enrollment Out-of-State Education 52

HEM (Higher Education Marketing)

NOVEMBER 30, 2022

The admissions department acts as a gateway to a school, helping to clarify what type of students the school is looking for and selecting prospects that are a great fit. Research shows that 87% of marketers report that video produces a positive ROI. Spotlight Your Faculty and Research Through Inbound Marketing.

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Financial Aid Campus Tours Tuition Enrollment 83

BestColleges

MAY 31, 2023

But like many academic disciplines, psychology, as both a medical and educational field, has historically prioritized white students. These include: Human resources Marketing and market research Education Business Why Attend an HBCU Psychology Program? This is part of why 86% of U.S. from our partners.

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Programs Financial Aid Retention Honor Society 52

The Enrollment Marketer

JANUARY 24, 2023

The Student Recruitment Chessboard Pieces: The King: your website The Queen: premium content The Rook: blog posts The Knight: SEO The Bishop: email marketing The Pawn: social media Why is the website the king? What’s the difference between blog posts and SEO? And your higher education institution’s website is just as critical.

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BestColleges

NOVEMBER 1, 2023

Regardless of the degree type, computer engineering graduates can pursue careers as: Hardware engineers Computer network architects Aerospace engineers Computer and information research scientists Popular Online Programs Learn about start dates, transferring credits, availability of financial aid, and more by contacting the universities below.

Programs 52

Programs Retention Tuition Out-of-State 52

HEM (Higher Education Marketing)

AUGUST 9, 2023

By addressing the right questions and topics through these efforts, you’ll be better positioned to generate a higher return on investment and get more out of your recruitment strategy. Understanding the Different Stages of Student Recruitment Many schools employ an admissions funnel model as part of their recruitment strategy.

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Financial Aid International Students Campus Tours Study Abroad 75

Admissions.Blog

APRIL 1, 2023

Students, especially those in high school, have the power to influence and shape the future of education in a variety of ways. With the number of high school students in the United States estimated to reach more than 17 million in 2023, as per Statista, the future of education is in the hands of the younger generation.

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EAB

FEBRUARY 7, 2023

EAB experts Caylie Privitere and Matthew McAloon examine the benefits to students and institutions from the restoration of Pell Grant funding for incarcerated persons who want to pursue a college education. My name is Matt McAloon, and I'm a researcher here at the firm. And I know you wrote a blog post about this topic, correct?

Grants 92

Grants Higher Education Out-of-State Mentorship 92

EAB

MAY 23, 2023

Blogs Are you prepared for what’s next in the enrollment landscape? Strategic priority 1: Understanding decreasing demand for higher education The 2022 entering class brought welcome news for the nation’s colleges and universities, in the form of a second consecutive year of enrollment growth after a sharp pandemic-driven drop in 2020.

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Enrollment Higher Education Out-of-State Retention 52

HEM (Higher Education Marketing)

JANUARY 11, 2023

In fact, recent research shows that 93% of marketers plan to use video marketing over the next several years compared to 82% of marketers from the previous year. New research also shows that 29% of marketers plan to enter YouTube for the first time in 2023, compared to 26% who are entering TikTok instead. .

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Higher Education Accommodations Education Education 79

HEM (Higher Education Marketing)

MAY 31, 2023

Why You Should Create a Student Ambassador Program for Your School Students today respond well to personal stories and authentic experiences, even when it comes to education marketing. Example : The University of Manchester has a Humanities blog that hosts content written by students and members of its community.

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Programs Campus Tours Mentorship Mentorships 93

HEM (Higher Education Marketing)

NOVEMBER 1, 2023

However, schools needing more resources and strategies may need help navigating the competitive educational landscape to attract qualified prospects. This highly targeted approach allows you to reach the right prospects, ensuring your message resonates with those most likely interested in your educational offerings.

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International Students Higher Education Campus Tours Education 89

BestColleges

SEPTEMBER 22, 2023

Elective courses teach students how to navigate society and explore their interests, supporting a well-rounded education. Students who enroll in these types of elective courses benefit from learning how to navigate society beyond simply finding a career. So, while students can choose to take them, enrollment is voluntary.

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Peterson's Blog

MAY 3, 2023

High Earning Potential While salaries depend on location, education, and experience, the national average salary for a registered nurse is $78,459 per year, according to the U.S. As you grow in your career, your advancement opportunities increase, which will likely lead to higher compensation. Bureau of Labor Statistics.

Test Prep 52

Test Prep Placement Financial Aid Testing 52

BestColleges

JUNE 26, 2023

The value of receiving an education from a historically Black college and university (HBCU) in Atlanta has a unique advantage. The Morehouse School of Medicine excels in healthcare education. We use publicly available provisional datasets from Integrated Postsecondary Education Data System (IPEDS) to inform the data for these schools.

Financial Aid 52

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HEM (Higher Education Marketing)

OCTOBER 5, 2022

But when it comes to producing these types of promotional videos for schools, you may be picturing a difficult process that requires a lot of time and resources—not to mention complex equipment and tools. . Consider Different Types of School Promotional Video Ideas . However, that’s not the case. . A good microphone.

Campus Tours 81

Campus Tours Placement Higher Education Transition 81

HEM (Higher Education Marketing)

APRIL 19, 2023

Reading Time: 9 minutes Every admission strategy for colleges needs to factor in follow-ups or any type of communication that occurs with prospects after they’ve expressed their interest in a school. Through this type of interaction, you can begin fostering a deeper relationship that transforms prospects into enrolled students.

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BestColleges

AUGUST 25, 2023

According to the National Center for Education Statistics, HBCUs account for nearly 13% of all undergraduate degrees conferred to Black students, even though they comprise only 3% of the nation's universities. A higher return for your investment results in a higher score for this school. from our partners.

Financial Aid 52

Financial Aid Retention Tuition Out-of-State 52

EAB

APRIL 13, 2023

Blogs Why half of graduate enrollment leaders didn’t meet their goals Insights from EAB and NAGAP’s Survey of Graduate Enrollment Leaders For nearly the last decade, graduate enrollment has reliably increased each year. Our research also found that the smaller the institution, the less likely they were to meet their net tuition revenue goals.

Enrollment 52

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BestColleges

FEBRUARY 15, 2023

Around the turn of the 19th century, historically Black colleges and universities (HBCUs) began to focus on business education. HBCUs play a critical role in Black business education. These schools not only provide Black students with a high-quality education but also surround them with inspiration, motivation, and support.

Programs 52

Programs Bachelor's Degree Retention Tuition 52

BestColleges

JANUARY 17, 2023

OpenAI, a research company aiming to advance artificial intelligence (AI), released ChatGPT, a new tool that made national waves at the end of 2022. Now, some educators in the higher education sector are concerned about the future of learning. GPT-2 Output Detector Model. GLTR (Giant Language Model Test Room).

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Minor Higher Education Education Education 59

Ruffaloni

NOVEMBER 16, 2023

In fact, my colleagues who work with the Duke University Pratt School of Engineering recently sat down and developed a 10-step process that will help to ensure the success of their higher education marketing campaigns. Most institutions – Duke included – are somewhere in between throwing darts and conducting detailed research.

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Enrollment Higher Education Field of Study Programs 147

Niche

JUNE 8, 2023

Want to keep updated about the blog? Segments: Search Differences by Graduate Degree Type Search Differences by Program The purpose of this survey work is to help you—the professional working daily to recruit, enroll, and retain graduate students—understand a bigger picture of the trends and priorities for students today.

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Orientation Enrollment Online Programs Graduate Students 52

BestColleges

MAY 10, 2023

2023 Best HBCU Hospitality Management Programs How We Rank Schools At Best Colleges, we believe a college education is one of the most important investments you can make. The school offers many flagship programs in the sciences, education, law, business, nursing, and the arts, including a BS in hospitality and tourism administration.

Programs 52

Programs Retention Concentration Out-of-State 52

The College Solutions Blog

SEPTEMBER 19, 2022

Today, I’m going to share three college ROI resources that could be invaluable to your family: Georgetown University’s Center on Education and the Workforce. Foundation for Research on Equal Opportunity. Georgetown University’s Center on Education and the Workforce.

Associate's Degree 52

Associate's Degree Out-of-State High School In-State 52

HEM (Higher Education Marketing)

AUGUST 2, 2023

In general, users like to film themselves dancing, produce original short videos, participate in challenges, share educational content, and consume videos the algorithm suggests based on their interests. Device and account settings: Language, country, device type, and categories of interest selected as a new user.

Higher Education 68

Higher Education Enrollment Education Education 68

HEM (Higher Education Marketing)

JUNE 21, 2023

Here, applying the right strategies and following the right TikTok trends in schools can make a big difference. Short-Form Educational TikTok Content is on the Rise Short-form content performs particularly well on social media, and it can be an effective way to capture your prospects’ attention. The content reached 1.8

Education 81

Education Education Higher Education ACT 81

The Koppelman Group

APRIL 10, 2023

Do legacies get into Duke at a higher rate? Most schools have a slightly higher acceptance rate for legacies than for non-legacy students. While Duke has never published any numbers about their own admissions, a researcher at Duke did a study on legacy admissions at Harvard and published their legacy acceptance rate.

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EAB

DECEMBER 4, 2023

Blogs A Beginner’s Guide to AI in Annual Giving What you need to know and how to start using it in your advancement strategy With each passing day, Artificial Intelligence (AI) is becoming a more prominent topic of discussion for advancement leaders. What Every Cabinet Leader Needs to Know about AI How will AI transform higher education?

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The Enrollment Marketer

JANUARY 17, 2023

Higher ed has been waiting years for a tool like HubSpot. Advanced attribution reporting, customer journey analytics, and a robust suite of recruiting and retention tools are just a few reasons why higher ed needs HubSpot. Data about your prospects, students, and alumni is critical to any marketing strategy in higher education.

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