5 Best Practices for Building a Higher Education Chatbot
The Enrollment Marketer
APRIL 19, 2023
Here’s the thing: admissions professionals and marketers need to attract, engage, and enroll students — fast. To do it well, they need to think about the customer journey: what do these prospective students need to know at this specific stage of the journey? But before we go further, let’s get back to the basics.
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