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The Crucial Role of Market Research to Compete in Higher Education

Ruffaloni

Higher education is facing an array of challenges that require a thorough understanding of the landscape to ensure institutions remain competitive and that resources are allocated to strategies that can be most impactful. 5 reasons why market research matters in higher education 1.

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How To Design and Implement an Effective Student Ambassador Program in Higher Education

HEM (Higher Education Marketing)

Reading Time: 10 minutes In the dynamic landscape of higher education, institutions constantly seek innovative strategies to enhance their brand visibility, improve student engagement, and foster a sense of community. One potent yet underutilized strategy is the implementation of a Student Ambassador Program. To what end?

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The Importance of Adopting a CRM for Higher Education

HEM (Higher Education Marketing)

For schools that haven’t started using a Customer Relationship Management (CRM) system tailored for the educational industry, this might be one of the strategies you might want to consider this year. Therefore, as you seek to improve your recruitment endeavors in 2024, adopting a CRM for higher education isn’t a choice but a necessity.

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6 Higher Education SEO Strategies You Should Use in 2024

HEM (Higher Education Marketing)

Reading Time: 8 minutes With students’ increasing reliance on digital platforms for information and decision-making, it is no surprise that search engine optimization (SEO) has become one of the most critical aspects of education marketing today. But you might wonder, “ What is SEO in education? ” What is an SEO strategy for education?

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Three Stats That Signal the Transformation of Higher Education

Ruffaloni

Snapshot Data are used by almost everyone in higher education to help understand trends and dynamics. Where they are found is just one of the three statistics that I believe are key indicators of the transformational change that is afoot in American higher education. outweigh the disadvantages.

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Survey | Indian students prefer US higher education

iSchoolConnect

Introduction A recent survey conducted by Oxford International’s Student Global Mobility Index (SGMI) has revealed interesting information about the preferences of Indian students regarding higher education abroad.

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Artificial Intelligence in Higher Education Enrollment: Reflections from the RNLNC 2023 Roundtable

Ruffaloni

This blog was co-written by Jessica Ickes, Vice President, Market and Research Services and Wes Butterfield, Chief of Consulting Services At the RNL National Conference, we facilitated roundtable discussions focused on Artificial Intelligence (AI) and its potential impact on higher education. Hare are some key themes that we collected.