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Landing Page Best Practices for Educational Marketers

HEM (Higher Education Marketing)

In an educational marketing context, lead generation pages serve to provide prospective students with program details regarding courses, scholarships, tuition, and the admissions process Event Registration: These pages provide event details and include a form for registration.

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Crash Course on How to Pay for College (Using as Little of Your Own Money as Possible)

College Essay Guy

By Amanda Miller Author of Paying for College in Four Steps “Finding money to help pay for college is hard.” It’s the most straightforward and condensed paying-for-college resource anyone’s ever made. Whole books have been written about paying for college. Surely there’s more to it than what’s in this one blog post.”

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SEO for Enrollment Growth: 3 Ways to Elevate Your School’s Strategy in 2023

HEM (Higher Education Marketing)

Create a Winning SEO Strategy for Schools to Gain Better Ranking Opportunities If you’re looking to grow college enrollment with SEO for higher education, you’ll need to start with an SEO strategy. In doing so, you’ll help maintain a strong internal linking structure that makes it even easier for Google bots to crawl and index your pages.

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SEO Best Practices for 2023: 7 Tips to Enhance Your School’s Visibility and Ranking

HEM (Higher Education Marketing)

It all starts with focusing on search intent, which enables you to tailor your content to provide your prospects with the most value—no matter where they are in the admissions funnel. Although this process may be time-consuming, it’s well worth the effort to create an SEO-driven blog and position your school as a credible leader in the field.