HEM (Higher Education Marketing)

DECEMBER 13, 2023

Optimize Your School Web Page’s HTML Elements and Meta Tags Your school website’s code plays a significant role in how search engines crawl your content and whether or not they display your webpage in the SERP. These tags allow web crawlers to index your page accurately and determine its relevance to different keywords.

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Higher Education Education Education Enrollment 87

Colorado State University

DECEMBER 14, 2022

The setting of the college will be a part of their life as much as the university itself. #2. Make sure they are ready to consider the logistics — and price tag— around each choice. #3. Is your student comfortable with a larger university setting that might mean a few larger classes and more area to cover as they move around campus?

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Acceptance Admissions University University 97

Niche

APRIL 25, 2023

Want to keep updated about the blog? From training faculty on branding and ensuring consistent messaging for tours and ambassador events to creating a magazine for prospective students ( ), there is a lot of inspiration for high-functioning teams to collaborate. Sign up for the newsletter! Google Analytics 4 (GA4) is coming!

Enrollment 52

Enrollment Private School Acceptance Public School 52

HEM (Higher Education Marketing)

OCTOBER 5, 2022

Campus tours. Example : Toronto Metropolitan University (previously Ryerson University) shares a video filmed by a student. Here, the student’s personality shines as she goes over what she typically eats in a day as an online student at the university. This can include: Welcome messages . Student testimonials.

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Campus Tours Placement Higher Education Transition 81

HEM (Higher Education Marketing)

OCTOBER 12, 2022

In the example below, Manchester University responded to a comment from an alumnus sharing her experience of the school’s advising services. For example, Cambridge University asked its followers to submit any questions they have about student life at the school. Now, look at an example of a Facebook post from the same university.

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Campus Tours Higher Education Education Education 105

HEM (Higher Education Marketing)

APRIL 17, 2024

Reading Time: 11 minutes Today, universities seeking to improve awareness and boost enrollment face a unique challenge: how to stand out among many competitors and reach the right people online. The key to success lies in the effectiveness of the university’s marketing strategies.

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Education Education University University 81

HEM (Higher Education Marketing)

APRIL 12, 2023

Student ambassadors can provide a campus tour, share their own experiences, or even help with hosting events that will appear on your social media. Example : The University of Liverpool has shared a short video with different students sharing their student experience on campus.

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Higher Education Campus Tours Accommodations Education 83