Peterson's Blog

FEBRUARY 18, 2025

When breaking down the different educational systems nationwide, the average cost of one credit hour at a public university is ~$400. The cost at a local community college is ~$150, which illustrates the importance that the cost of any AP exam test will be less than 1 single credit hour of higher education no matter the tier.

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Ruffaloni

AUGUST 8, 2023

This blog was co-written by Jessica Ickes, Vice President, Market and Research Services and Wes Butterfield, Chief of Consulting Services At the RNL National Conference, we facilitated roundtable discussions focused on Artificial Intelligence (AI) and its potential impact on higher education.

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HEM (Higher Education Marketing)

AUGUST 7, 2024

Reading Time: 12 minutes As we navigate through 2024, the landscape of higher education marketing is evolving at an unprecedented pace. At HEM, we have dedicated the past 15 years to helping educational institutions thrive through innovative and effective marketing solutions. Contact HEM today!

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HEM (Higher Education Marketing)

MAY 29, 2024

Reading Time: 9 minutes The rapid advancement of higher education marketing strategies indicates that institutions are continually seeking innovative strategies to enhance student engagement and streamline administrative processes. Understanding CRM in Higher Education What is CRM in higher education?

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HEM (Higher Education Marketing)

JANUARY 10, 2024

Therefore, as you seek to improve your recruitment endeavors in 2024, adopting a CRM for higher education isn’t a choice but a necessity. Continue reading to delve deeper into the significance of implementing an education-industry-focused CRM. What is the Purpose of a CRM for Higher Education?

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HEM (Higher Education Marketing)

FEBRUARY 14, 2024

Continue reading about six key higher education SEO strategies you must remember this year as you improve your online presence. What is an SEO strategy for education? This year, how SEO for educational institutions has been done will likely change due to AI innovations. But what does this mean for higher education SEO?

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HEM (Higher Education Marketing)

MAY 1, 2024

Reading Time: 10 minutes In the dynamic landscape of higher education, institutions constantly seek innovative strategies to enhance their brand visibility, improve student engagement, and foster a sense of community. One potent yet underutilized strategy is the implementation of a Student Ambassador Program. To what end?

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EAB

AUGUST 21, 2023

Blogs How to empower student-parents in higher education A conversation with Generation Hope My mom had me at 17, and like many teen parents, had to put her education on hold to care for our family. Here are some key findings: Teen parents juggle multiple responsibilities.

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Ruffaloni

DECEMBER 7, 2023

Highlights for four-year private institutions Highlights for four-year public institutions Effective Practices for Student Success, Retention, and Completion : What strategies help students succeed? This survey of campus retention leaders highlights their most used and most effective practices.

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The Enrollment Marketer

JANUARY 17, 2023

Advanced attribution reporting, customer journey analytics, and a robust suite of recruiting and retention tools are just a few reasons why higher ed needs HubSpot. In this post, we make the case for HubSpot for Higher Education and some of the key ways institutions can utilize HubSpot to improve recruitment and retention efforts.

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Ruffaloni

NOVEMBER 1, 2023

This is a guest blog by Stuart Jones, vice president for advancement and enrollment management at Southern Utah University. The culture of higher education is steeped in knowing. But that is what this blog post is about. Retention is up 9 points to 74 percent. million SUU had: Revenues of $6.4

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EAB

SEPTEMBER 14, 2023

Other AI enhancements in Navigate will make it easier for staff and administrators to generate reports on institutional student retention and success efforts. To read more about EAB’s research on responsible uses of AI in higher education, please read this recent blog post: “ Six Innovative Ways Higher Ed Can Embrace AI.”

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Ivy Central

SEPTEMBER 28, 2022

While there are many other factors that students should use when making final admission decisions, college ranking lists are a resource that students and parents should use, so in this blog, I’m going to help you understand college rankings. Let's compare what US News and Times Higher Education consider when they assess institutions.

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BestColleges

MAY 10, 2023

Average Tuition In-state $3,152 Out-of-state $14,524 Retention Rate 85% Admission Rate 33% Students Enrolled 9,184 Institution Type Public Percent Online Enrollment 98% Percentage of all students who are enrolled online. Notably, you also have to complete an internship to gain hands-on experience in the PR field.

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Ruffaloni

AUGUST 30, 2023

Every year, I look forward to the release of the Changing Landscape of Online Education (CHLOE) report from QM and Eduventures, which shares results from a national survey of chief online officers (COOs) across higher education. A way forward The factors discussed above drive our work with clients.

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EAB

JANUARY 26, 2023

Blogs 6 trends impacting community college enrollment in 2023 For the past two years, it’s been difficult to focus on anything beyond the immediate consequences of the pandemic. read the blog: Pell eligibility for incarcerated students 5. Between 2009 and 2020 one-year retention rates fluctuated between a low of 49.3%

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BestColleges

JUNE 13, 2023

Maryland is home to a number of great higher education institutions , and that includes historically Black colleges and universities (HBCUs). Learners seeking an HBCU education in the Old Line State will find there are great options. A higher return for your investment results in a higher score for this school.

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BestColleges

APRIL 18, 2023

Average Tuition In-state $3,152 Out-of-state $14,524 Retention Rate 85% Admission Rate 33% Students Enrolled 9,184 Institution Type Public Percent Online Enrollment 98% Percentage of all students who are enrolled online. The university's School of Nursing is also highly respected.

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EAB

DECEMBER 2, 2022

Content warning: this blog contains discussions of gun violence and hate speech. In this blog, I’ll outline the imperatives for campus administrators to act on, as well as five actions you can take today. Efforts to boost student retention are more critical than ever as overall enrollment numbers decline.

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EAB

JANUARY 20, 2023

Blogs Why your institution needs an up-to-date flexible work policy Remote and hybrid work is here to stay , and effective flexible work arrangements can help your institution attract and retain top talent, improve productivity, and conserve space and energy. Next step: Begin drafting your institution’s policy.

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BestColleges

MAY 23, 2023

Average Undergrad Tuition In-state $3,152 Out-of-state $14,524 Average Graduate Tuition In-state $8,019 Out-of-state $22,108 Retention Rate 85% Admission Rate 33% Students Enrolled 9,184 Institution Type Public Percent Online Enrollment 98% Percentage of all students who are enrolled online.

Programs 98

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HEM (Higher Education Marketing)

NOVEMBER 8, 2023

As a measurement of your team’s efficiency, this CRM metric has a big impact on conversion rates, customer satisfaction, lead nurturing, brand reputation, and customer retention. The post Top 5 Key CRM Metrics Your School Should Be Tracking appeared first on Higher Education Marketing.

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Ivy Central

APRIL 28, 2023

Part 2: In this blog, we will explore Scripps College. Four-Year Completion Rate Scripps College has a high retention rate of 91%. This implies that freshmen students continue their education at Scripps College. A higher percentage of students complete their graduation on time. The college was established in 1926.

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HEM (Higher Education Marketing)

FEBRUARY 7, 2024

This type of content, which can include quizzes, polls, interactive infographics, and videos, offers a more dynamic and engaging experience, often leading to higher user involvement and better retention of the information presented. Adopting this approach will not only help you elevate the appeal of the content you share.

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EAB

JANUARY 12, 2023

Between a pandemic, a national racial reckoning, and increasing challenges to the higher education business model, student affairs leaders have spent the past few years looking for ways to innovate and collaborate more effectively across the cabinet. Increasing Retention Rates for Black and Latino Men. Go to resource center.

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HEM (Higher Education Marketing)

JUNE 5, 2024

Whether you need to refine your existing strategies or overhaul your approach completely, this blog provides actionable insights and proven tactics to streamline your enrollment process. By writing blogs that target a specific audience and promoting these on social media, they broaden their reach to the right audience.

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The Enrollment Marketer

APRIL 4, 2023

Ever felt like you’ve only just scratched the surface of a higher ed software platform, leaving you with that unsettling feeling that you’re not actually getting the best bang for your buck? It can be difficult to figure out the full range of capabilities of a tool, let alone massive software applications commonly used in higher education.

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EAB

AUGUST 28, 2023

Blogs Most strategic plans fail to set useful goals. Similarly, DEI is (or was until recently) something that all stakeholders could agree on in the abstract without having to ask whether the focus should be on recruitment, retention, or outcomes; students, faculty, or staff; or which underserved populations.

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HEM (Higher Education Marketing)

FEBRUARY 28, 2024

This process involves tracking social networks, forums, blogs, and other online spaces for mentions and discussions related to specific keywords, phrases, industries, or brands. Additionally, educational institutions can use social listening to contribute to student recruitment and retention efforts.

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HEM (Higher Education Marketing)

SEPTEMBER 4, 2024

Adapting to Changing Student Behaviors and Expectations An effective student retention strategy requires understanding and responding to student preferences. This approach enables institutions to create more engaging marketing strategies, ultimately leading to higher enrollment. Use these keywords strategically in your website content.

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EAB

OCTOBER 4, 2023

Blogs Americans’ trust in higher ed has reached a new low. Gallup’s most recent poll revealed a concerning trend: only 36 percent of Americans have “a great deal” or “quite a lot” of confidence in higher education. Here’s how to navigate the ongoing confidence crisis. Ready to find out more?

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EAB

AUGUST 9, 2023

The culminating experience for the EAB Rising Higher Education Leaders Fellowship was the capstone project that substantively contributed to the fellows’ professional advancement and helped solve a pressing challenge facing their home institutions. The topics covered included student success, budget models, change management, and more.

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College Essay Guy

FEBRUARY 6, 2023

That's exactly what we're going to show you how to do in this blog post! The CDS is created annually by the College Board in partnership with several higher education associations and organizations, including the U.S. The best part: the Common Data Set for colleges is completely free to access! And guess what?

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HEM (Higher Education Marketing)

MAY 15, 2024

As an educational administrator or marketer, you may wonder: why is no one liking my Facebook posts ? In this comprehensive blog, we will delve into 7 common reasons that posts might need to receive the engagement you desire. This ease of processing leads to higher retention rates, ensuring your message stays with your audience longer.

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EAB

JANUARY 31, 2023

Blogs Improve the precision of student enrollment forecasting January 31, 2023 Jeff Pidcock Director of Budgeting and Business Transformation, Miami University The views and opinions expressed are those of the author and do not necessarily represent the views or opinions of EAB. Interested in the Rising Higher Education Leaders Fellowship?

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EAB

AUGUST 9, 2023

Blogs Exploring the impact of high school course rigor on student success in college August 9, 2023 Mary Venezia Chief of Staff, Enrollment Management, University of Arizona The views and opinions expressed are those of the author and do not necessarily represent the views or opinions of EAB.

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EAB

AUGUST 9, 2023

Blogs Enhancing a sense of belonging in the classroom August 9, 2023 Dr. Anisa Hansen Professor of Pharmacy Practice and Director of Diversity, Equity and Inclusion for the College of Pharmacy and Health Sciences, Drake University The views and opinions expressed are those of the author and do not necessarily represent the views or opinions of EAB.

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