From Cringe to Click: What Gen Z and Gen Alpha Can Teach Us About Enrollment Marketing
Ruffaloni
JULY 17, 2025
This skepticism comes from both cognitive development, when teens begin to think more critically and realistically, as well as social factors like peer influence and natural resistance to being sold to ( Buijzen, 2009 ; Lumen Learning, n.d. ). What does all this mean to you if you work in enrollment marketing, admissions, or financial aid?
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